About AMLP

Asian Marketing Leaders Program

Asian Marketing Leaders Program

Developing the new wave of regional Chief Marketing Officers

The agility and innovation driving remarkable transformation across Asia demands similarly progressive, adaptive marketing leadership.

Welcome to the Asian Marketing Leaders Program – developed for Asia, from Asia.


  • Combining specialist priorities with wider, leadership skills: Within the AMLP, leadership modules have been specifically tailored with marketing leaders in mind, to provide CMOs-in-training with an empathetic, entrepreneurial, ethical skillset.

  • Considering how global conversations play out within Asia - and vice-versa: The AMLP not only explores the impact of international trends and industry issues within Asian markets, but also the influence of first-to-market Asian innovation on the world.

  • Providing both rich academic rigor as well as real-life practitioner know-how: The world-class AMLP faculty brings together global thought-leaders and subject matter experts for a balance of technical skill and practical savvy.

  • Building a community of senior marketing talent aligned with the ethos and psyche of the best Global Marketers around the world: The AMLP has been designed from the ground up, by Marketers for Marketers,  incorporating the insights of Global and Regional Marketing Leaders.

Program Delivery

The AMLP will be delivered via a multi-modular blended-learning approach, combining virtual engagement and on-ground, in-person delivery in Singapore. A fully virtual experience is available for participants who are unable to join us in-person.


Call for applications

October-January 2020

Leadership Program

1 February - 31 March 2021


WFA Global Marketer Week, 20-23 April, 2021


AMLP_map.pngThe Asian Marketing Leaders Program (AMLP) is a regional partnership between the Human Capital Leadership Institute (HCLI) and the World Federation of Advertisers (WFA), with the support of the Singapore Economic Development Board.