WFA’s National Associations Council (NAC) is the global forum for heads and representatives of national industry associations in WFA membership and offers a unique opportunity to learn from each other, collaborate and share ideas, insights and success stories.

In this meeting, we will discuss how national associations support their members in building better brands and advancing a more sustainable advertising landscape. Key topics include progress on global initiatives such as cross-media measurement and platform collaboration, as well as industry priorities like responsible influencer marketing and food and alcohol marketing advocacy. 

March 21, Friday at 09:30-13:30 (other time zones) during Global Marketer Week in Brussels. View the full agenda here.

**This session will have both in-person and virtual attendance and will be held under the Chatham House rule.**