Inclusive Marketing per label

  1.    System1: ‘Does LGBT+ Visibility Matter?’ research
    Inclusive marketing

    System1: ‘Does LGBT+ Visibility Matter?’ research

    The creative effectiveness platform published a new study into the effectiveness and impact of LGBT+ visibility.

    Read more about "System1: ‘Does LGBT+ Visibility Matter?’ research"
  2.    Geena Davis Institute: ‘The Power of Portrayal’ report
    Inclusive marketing

    Geena Davis Institute: ‘The Power of Portrayal’ report

    The Geena Davis Institute published a new report during Cannes Lions 2024 which looked at on-screen representation in Cannes Lions Film and Film Craft winning and shortlisted work from 2006 to 2023.

    Read more about "Geena Davis Institute: ‘The Power of Portrayal’ report"
  3.    EACA: ‘Creative Equality in Advertising 2024’ report
    Inclusive marketing

    EACA: ‘Creative Equality in Advertising 2024’ report

    The European Association of Communications Agencies published a new report during Cannes Lions 2024 which looks at gender inequality in teams behind award-winning campaigns.

    Read more about "EACA: ‘Creative Equality in Advertising 2024’ report"
  4.    Unstereotype Alliance: ‘Inclusion = Income - The Business Case for Progressive Marketing' study
    Inclusive marketing

    Unstereotype Alliance: ‘Inclusion = Income - The Business Case for Progressive Marketing' study

    The industry-led coalition convened by UN Women published a new study during Cannes Lions 2024 which looks at how consistent and progressive advertising can drive sales and growth.

    Read more about "Unstereotype Alliance: ‘Inclusion = Income - The Business Case for Progressive Marketing' study"
  5.    Case study | Smirnoff (Diageo): We Do We
    Inclusive marketing

    Case study | Smirnoff (Diageo): We Do We

    This case study was originally published in the WFA DEI in Content Production guide (June 2024)

    Read more about "Case study | Smirnoff (Diageo): We Do We"
  6.    Case study | Nexium (Brand Advance Group for Haleon): Enjoy the special moments in life
    Inclusive marketing

    Case study | Nexium (Brand Advance Group for Haleon): Enjoy the special moments in life

    This case study was originally published in the WFA DEI in Content Production guide (June 2024)

    Read more about "Case study | Nexium (Brand Advance Group for Haleon): Enjoy the special moments in life"
  7.    Case study | Dove (Unilever): 20 years on – Dove and the future of Real Beauty
    Inclusive marketingAI

    Case study | Dove (Unilever): 20 years on – Dove and the future of Real Beauty

    This case study was originally published in the WFA DEI in Content Production guide (June 2024)

    Read more about "Case study | Dove (Unilever): 20 years on – Dove and the future of Real Beauty"
  8.    Case study | Reckitt: Cultivating Safety & Belonging on Set – Talent Charter & Survey for Production
    Inclusive marketing

    Case study | Reckitt: Cultivating Safety & Belonging on Set – Talent Charter & Survey for Production

    This case study was originally published in the WFA DEI in Content Production guide (June 2024)

    Read more about "Case study | Reckitt: Cultivating Safety & Belonging on Set – Talent Charter & Survey for Production"
  9.    Case study | Unilever: Inclusive Set Commitment & Inclusive Production Toolkit
    Inclusive marketing

    Case study | Unilever: Inclusive Set Commitment & Inclusive Production Toolkit

    This case study was originally published in the WFA DEI in Content Production guide (June 2024)

    Read more about "Case study | Unilever: Inclusive Set Commitment & Inclusive Production Toolkit"
  10.    Case study | Vanish (Reckitt): Me, My Autism and I
    Inclusive marketing

    Case study | Vanish (Reckitt): Me, My Autism and I

    This case study was originally published in the WFA DEI in Content Production guide (June 2024)

    Read more about "Case study | Vanish (Reckitt): Me, My Autism and I"
  11.    The Good Insight: study on how DEI drives higher Glassdoor scores
    Inclusive marketing

    The Good Insight: study on how DEI drives higher Glassdoor scores

    The UK data consultancy presented a new study at Creative Equals’ 2024 RISE conference which looked at how DEI is a significant contributor to companies’ overall Glassdoor score.

    Read more about "The Good Insight: study on how DEI drives higher Glassdoor scores"
  12.    UN Women x Vodafone Foundation: ‘Small Steps, Big Difference’ report
    Inclusive marketing

    UN Women x Vodafone Foundation: ‘Small Steps, Big Difference’ report

    UN Women, with the support of Vodafone Foundation, published a new study into FTSE 100 companies’ support for employees experiencing domestic violence and abuse, and what more could be done in the workplace, communities, and society.

    Read more about "UN Women x Vodafone Foundation: ‘Small Steps, Big Difference’ report"
  13.    Unstereotype Alliance: ‘State of the Industry' report 2023
    Inclusive marketing

    Unstereotype Alliance: ‘State of the Industry' report 2023

    The industry-led coalition convened by UN Women published the third iteration of its report examining the progress of DEI across the global advertising industry in 2023, including an assessment of progress within workplaces, advertising content and consumer sentiment.

    Read more about "Unstereotype Alliance: ‘State of the Industry' report 2023"
  14.    Unilever: Unstereotype influencer brand content
    Cannes LionsInclusive marketing

    Unilever: Unstereotype influencer brand content

    Unilever launched at Cannes Lions 2023 an open-source guide for brands and influencers designed to eliminate stereotypes from influencer brand content.

    Read more about "Unilever: Unstereotype influencer brand content"
  15.    Unstereotype Alliance: ‘Say Nothing, Change Nothing’ campaign
    Cannes LionsInclusive marketing

    Unstereotype Alliance: ‘Say Nothing, Change Nothing’ campaign

    The industry-led coalition convened by UN Women launched "Say Nothing, Change Nothing" at Cannes Lions 2023, a global campaign to build awareness around harmful stereotypes and more specifically bystander behaviour in society. It also aims to provide guidance and resources to enable people to proactively take action against harmful stereotypes.

    Read more about "Unstereotype Alliance: ‘Say Nothing, Change Nothing’ campaign"