Data & Insight

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Data & Insight

  1.    Webinar: Benchmarking data safety and risk across the industry
    Digital policyData collection & privacy

    Webinar: Benchmarking data safety and risk across the industry

    An analysis and benchmarking of data safety and risk across the industry

    Read more about "Webinar: Benchmarking data safety and risk across the industry"
  2.    PAG Meeting Overview (November 2021)
    Digital policyMarketing lawData collection & privacy

    PAG Meeting Overview (November 2021)

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 23 November 2021.

    Read more about "PAG Meeting Overview (November 2021)"
  3.    Fireside chat: Paying Attention to the Long and Short
    Audience measurementMarketing effectiveness

    Fireside chat: Paying Attention to the Long and Short

    In this fireside chat, we discuss the state of our industry, with a general decline in ad effectiveness and a fraught climate for…

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  4.    Data Safety in 2021: Benchmark & Analysis
    Digital policyMarketing lawData collection & privacy

    Data Safety in 2021: Benchmark & Analysis

    Practical guidance for brands looking to minimise risk and manage data safety on their digital platforms, based on an analysis and…

    Read more about "Data Safety in 2021: Benchmark & Analysis"
  5.    Spotlight: Preparing for digital media’s privacy-first future | Episode 3
    Media governanceProgrammaticData collection & privacy

    Spotlight: Preparing for digital media’s privacy-first future | Episode 3

    The changing nature of data privacy is fundamentally redefining the way in which online audiences are measured and targeted by…

    Read more about "Spotlight: Preparing for digital media’s privacy-first future | Episode 3"
  6.    Media Forum Meeting Overview (27th October 2021)
    Audience measurementMarketing effectiveness

    Media Forum Meeting Overview (27th October 2021)

    Meeting overview and presentations from WFA’s Media Forum on 27 October 2021.

    Read more about "Media Forum Meeting Overview (27th October 2021)"
  7.    Insight Forum Overview (October 2021)
    InfluencersConsumer insight

    Insight Forum Overview (October 2021)

    Meeting overview from WFA’s Insight Forum meeting on 13 October 2021, which took place remotely.

    Read more about "Insight Forum Overview (October 2021)"
  8.    Spotlight: Preparing for digital media’s privacy-first future | Episode 2
    Media governanceProgrammaticData collection & privacy

    Spotlight: Preparing for digital media’s privacy-first future | Episode 2

    The changing nature of data privacy is fundamentally redefining the way in which online audiences are measured and targeted by…

    Read more about "Spotlight: Preparing for digital media’s privacy-first future | Episode 2"
  9.    Webinar | Economist Impact presents The World Ahead: 2022
    Digital policyData collection & privacy

    Webinar | Economist Impact presents The World Ahead: 2022

    The Economist’s predictive look to the year ahead. Tom Standage shares an exclusive, first insight into the top 10 topics…

    Read more about "Webinar | Economist Impact presents The World Ahead: 2022"
  10.    PAG Meeting Overview (September 2021)
    Digital policyMarketing lawData collection & privacy

    PAG Meeting Overview (September 2021)

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 29 September 2021.

    Read more about "PAG Meeting Overview (September 2021)"
  11.    Webinar | Privacy in China: The new Personal Information Protection Law (PIPL)
    Digital policyData collection & privacy

    Webinar | Privacy in China: The new Personal Information Protection Law (PIPL)

    A briefing session on China’s new Personal Information Protection Law (PIPL), which enters into force on 1 November 2021

    Read more about "Webinar | Privacy in China: The new Personal Information Protection Law (PIPL)"
  12.    Benchmark: Campaign monitoring best practices
    ChannelsMarketing effectiveness

    Benchmark: Campaign monitoring best practices

    WFA member benchmark on Campaign Monitoring Best Practices

    Read more about "Benchmark: Campaign monitoring best practices"

Upcoming events

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  1. Media Forum

    19 Jan 2022

    Meeting for global/regional media directors or similar

    More information Register for this meeting

  2. Explanations behind the rise of Chinese brands and why it is important to businesses in and outside of China

    More information Register for this meeting

  3. Sourcing Forum

    20 Jan 2022

    Boasting over a 1200 marketing sourcing contacts around the world, the Sourcing Forum has been referred to as a group of “enlightened marketing procurement specialists”.

    More information Register for this meeting

  4. Join us on 24 January (10am New York | 3pm London) for a webinar about diversity and representation in media.

    More information Register for this meeting

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You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out" - Raja Rajamannar, CMO Mastercard

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