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I subscribeA webinar with guest speaker Jamshed Wadia, Vice Chair of Digital, Asia, Edelman, on the strategies and best practices of Generative…
Seven of WFA’s strategic partners reflect on what will define marketing for the year…
Marketing will have to demonstrate value in 2023 as the global economy slows down, says WFA President and Mastercard Chief Marketing…
Meeting overview and agenda from WFA’s Remote Media Forum on the 18th of January 2023
Meeting overview and presentations from WFA’s Forum Connect Media Forum on the 8th of November 2022
A WFA member wanted to know the most up-to-date Point of View from advertisers when it comes to ad servers in our constantly…
92% of CMOs say that data ethics is a priority for their organisation, yet 50% still struggle to understand what data ethics means…
Consumers come in all shapes and sizes, so brands need to ensure they are getting insights from everyone. Corrine Moy, Council…
Measuring marketing effectiveness is becoming more important, and yet more challenging at the same time. Gerry D’Angelo, VP,…
Meeting overview and presentations from WFA’s Media Forum on the 20th October 2022
Meeting overview and presentations from WFA’s Media Forum on the 22nd September 2022
Brands need to think twice before entering ‘the metaverse’. Rob Foster, senior consultant at The Observatory…
Meeting for global/regional media and/or sourcing directors or similar
Join us for this one-hour webinar to unpack recent privacy and digital policy developments in the UK impacting advertising.
Open to all GARM members
Does the strength of relationship between marketer and agency correlate with effective work?
How sonic branding differentiates your brand and create a more meaningful connection with your customers.
The International Knowledge Exchange provides an opportunity for the international media and advertising industries to share insights about the latest measurement innovations, initiatives and solutions in the US and European markets
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"You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out" - Raja Rajamannar, CMO Mastercard