50th anniversary for Spanish association

To celebrate its 50th anniversary, the Association of Spanish Advertisers launched a microsite which documents AEA's activities and contribution to the marketing industry over the last half-century. The website features, among others, a photographic retrospective of the AEA, as well as a section containing "50 spots in 50 years", to recognise the most emblematic campaigns over the last 50 years.

Other anniversary initiatives include the book "Una historia de la publicidad y el consumidor en España" (The History of Advertising in Spain), the video "50 años no son nada. ¿O sí?" (50 years are nothing. Or are they?), as well as a new study by the AEA Observatory on the most important macro and microeconomic data concerning advertising in Spain.

Have a look at what the first fifty years of AEA looked like here.