Swedish advertisers welcome a new board of directors

Six new members were elected to the board of directors of the Swedish Association of Advertisers (pic). Mats Liedholm, marketing director of ICA, remains chairman. Annica Axelsson, Stralfors, and Sara Brandt, Cederroth, were re-elected Vice Presidents.

The newly appointed members are: Bassam El Mattar (TUI Nordic/Fritidsresor), Claes Jerveland (Volkswagen Group Sweden), Karolina Åhs (the K-rauta), Leif Börjesson (Spendrups), Pernilla Oldmark (Tele2) and Staffan Ekstam (McDonald's Sweden).

The new board in its entirety:

Mats Liedholm, ICA (Chairman)

Annica Axelsson, Stralfors (Vice Chairman)

Sara Brandt, Cederroth (Vice Chairman)

Anders Ericson

Anders Forssten, Seamless

Bassam El Mattar, TUI Nordic/Fritidsresor

Claes Jerveland, Volkswagen Group Sweden

Irene Olsson, Orkla Foods

Karolina Åhs, K-rauta

Leif Börjesson, Spendrups

Pernilla Oldmark, Tele2

Peter Jannerö, Svenska Spel

Staffan Ekstam, McDonald's Sweden