WFA introduction to gender stereotypes in advertising and the Unstereotype Alliance
Industry issues
1 minute read
This presentation explains why it is crucial for the advertisers not to perpetuate the stereotypical portrayal of women (but also men) in advertising. It presents the social, economic and political case for a more progressive marketing, and explains the Unstereotype Alliance led by UN WOMEN of which WFA is founding member.
Article details
-
WFA
Reports & whitepapers
16 February 2018
Share this post
This content is exclusively available to WFA members. Not sure if your company is a member? Click here. Interested in membership? We'd love to discuss.
Article details
-
WFA
Reports & whitepapers
16 February 2018
