CMO Forum meeting overview (November 2021)

WFA's CMO Forum provides peers the chance to come together to tackle common marketing challenges and further our industry's agenda, in a 'warts-and-all' format under the Chatham House Rule.

On this occasion, 22 of WFA's marketing leaders came together to share on their work relating to global partnerships for transformation. 

On the agenda:

1. Brand-to-brand partnerships: connect with candour
2. Are partnerships with platforms really partnerships?
3. WFA at COP26 & DEI
4. Other updates & actions

The group will next meet in person during Global Marketer Week in Athens, Greece on April 6^th.
Contact Robert Dreblow (r.dreblow@wfanet.org) for more information.

WFA members can download the full meeting overview with key take outs below.