Related content
-
Brand safetyBrand safetyGARM Aggregated Measurement Report - April 2021
Read more about "GARM Aggregated Measurement Report - April 2021"The first Global Alliance for Responsible Media (GARM) report tracking performance on brand safety across seven platforms, including…
-
Brand safetyBrand safety
GARM launches its first-ever measurement report for digital brand safety
Read more about "GARM launches its first-ever measurement report for digital brand safety"First-ever report creates unprecedented transparency across the industry and a new benchmark for charting progress on removing…
-
Ad fraud & verificationBrand safetyMedia transparencyBrand safetyBelgium’s Digital Ad Trust label reaches 63% of Belgians
Read more about "Belgium’s Digital Ad Trust label reaches 63% of Belgians"DAT Belgium's quality label has a national reach of 63% for display and 34% for video
-
Brand safetyDigital policyBrand safetyValue of advertisingDiversity & Inclusion#BuildBackBetter: Can marketing be a positive force for change in a post-COVID world?
Read more about "#BuildBackBetter: Can marketing be a positive force for change in a post-COVID world?"A virtual event for anyone interested in how marketing can be a force for good
-
Ad fraud & verificationBrand safetyMedia transparencyBrand safetySwiss ad industry launches Digital Ad Trust label
Read more about "Swiss ad industry launches Digital Ad Trust label"New quality label aims to ensure greater transparency and security in digital advertising in Switzerland
-
Brand safetyMedia transparencyBrand safetyTurkish ad industry launches brand safety alliance
Read more about "Turkish ad industry launches brand safety alliance"DPIP aims to help create a safer, more sustainable online media environment in Turkey
-
Brand safetyBrand safetyIndustry experts on the next steps for brand safety
Read more about "Industry experts on the next steps for brand safety"The new agreement on harmful content in the digital space achieved within the Global Alliance for Responsible Media highlights…
-
Brand safetyChannelsBrand safetyMarketing operationsOrganisation & structureWebinar: Where do great ads thrive?
Read more about "Webinar: Where do great ads thrive?"In an increasingly volatile landscape, which environments can advertisers trust to reflect ambition of their brands?
-
Ad fraud & verificationBrand safetyMedia governanceProgrammaticBrand safetyColombian association shines a light on the digital media ecosystem
Read more about "Colombian association shines a light on the digital media ecosystem"ANDA Colombia’s new guide provides advice on data privacy, data sources, brand safety, ad fraud and programmatic
-
Brand safetyBrand safetyWFA and platforms make major progress to address harmful content
Read more about "WFA and platforms make major progress to address harmful content"Global Alliance for Responsible Media (GARM) agrees commitments and timeframe for the first global brand safety and sustainability…
-
Brand safetyChannelsBrand safetyAgency rostersCOVID Compendium for Global Marketers
Read more about "COVID Compendium for Global Marketers"What actions are brands taking around the world? WFA has compiled stories from around the world from marketers, for marketers.
-
Brand safetyBrand safetyNearly a third of advertisers pull back or consider pulling back from platforms
Read more about "Nearly a third of advertisers pull back or consider pulling back from platforms"A significant proportion of WFA members are reducing their spend with social media platforms as a result of concerns about policies…