Related content
-
Ad fraud & verificationBrand safetyMedia governanceMedia transparencyBrand safetyCreativityMarketing technologyGamingDigital transformationMarketing technologyMarketing technology
Media Forum Meeting Overview – Media in the Metaverse (18th May 2022)
Meeting overview and presentations from WFA’s Media Forum on Media in the Metaverse – 18th May…
-
Audience measurementBrand safetyMedia transparencyBrand safetyMedia measurementValue of advertisingDiversity & InclusionMarketing effectiveness
Global Marketer Week (Athens): Media Forum meeting overview (April 2022) - Responsible Media & Media Measurement
Meeting overview and presentations from WFA’s Media Forum during Global Marketer Week in Athens on 6th April 2022
-
Brand safetyBrand safetyMedia measurement
National industry associations from 29 countries gather in Athens
WFA National Associations Council members discuss the leadership role of national associations in fostering a more sustainable…
-
Brand safetyBrand safety
Ukraine: Taking action on digital advertising
The Global Alliance for Responsible Media community continues to discuss the evolving responses to the war in Ukraine. Rob Rakowitz,…
-
Brand safetyBrand safety
WFA calls on brands to reconsider media spend in Russia
-
Brand safetyBrand safety
Navigating digital media safety and suitability in the time of war
The war in Ukraine is challenging for all businesses. Rob Rakowitz, WFA’s Initiative Lead for GARM, explains what businesses…
-
Ad fraud & verificationBrand safetyMedia governanceMedia transparencyBrand safety
ABA publishes guidance for a more transparent and accountable ad industry in Brazil
New guide aims to foster better relationships between advertisers and other industry stakeholders
-
Brand safetyDigital policyBrand safety
DGX meeting overview (December 2021)
Overview of the Digital Governance Exchange (DGX) meeting held remotely on 9 December 2021.
-
Brand safetyBrand safety
GARM x National Associations partnership meeting
Recording of the GARM meeting with heads and representatives of national advertiser associations on December 6, 2021
-
Ad fraud & verificationAudience measurementBrand safetyMedia transparencyBrand safety
Spotlight: An update on MRC’s mission to audit audience measurement and digital platforms
MRC updates WFA members on the factors behind Nielsen losing their MRC accreditation in the US, as well as a status on key…
-
Brand safetyBrand safety
WFA and ANA call on Facebook to address whistleblower allegations
-
Brand safetyBrand safety
Webinar: How national associations can get involved in GARM
In this webinar, we discuss the critical role of national advertiser associations in the Global Alliance for Responsible Media…