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The DSA implementation and enforcement tracker
A tracker of the implementation measures taken by key online platforms to meet the advertising-related obligations in the EU’s…
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Digital policyMarketing law
TPA Taskforce overview (April 2024)
Overview of the Transparency in Political Advertising (TPA) Taskforce meeting held remotely on 4 April 2024
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Digital policyCreativityAI
In case you missed it… Powerful WFA content from Q1
The WFA team is constantly working with members to share best practice and smart ways for marketing to make a bigger…
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Digital policy
DGX meeting overview (March 2024)
Overview of the Digital Governance Exchange meeting held in London on 14 March 2024.
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Digital policyMarketing law
PAG Meeting Overview (February 2024)
Meeting overview and presentations from WFA’s Policy Action Group (PAG) meeting on 20 February 2024
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Digital policyMarketing law
WFA Submission – 2nd report on the application of the GDPR
WFA’s submission to the European Commission 2024 report on the application of the General Data Protection Regulation…
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Digital policy
Unpacking the Digital Services Act: A Q&A session with Google
A Q&A session to understand how Google is implementing the Digital Services Act and how it will impact advertising on its…
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Digital policy
DGX meeting overview (November 2023)
Overview of the Digital Governance Exchange meeting held remotely on 30 November 2023.
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Digital policy
WFA position paper on DMA implementation
WFA developed a position paper on the implementation of the DMA provisions on transparency in advertising performance measurement…
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Digital policy
PAG Meeting Overview (November 2023)
Meeting overview and presentations from WFA’s Policy Action Group (PAG) meeting on 28 November 2023.
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Digital policyAIData collection & privacy
Data Ethics Workshop: Generative AI
WFA’s data ethics workshops aim to operationalise the key recommendations put forward in the CMO Guide to Data Ethics in…