Posts about Digital policy

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  1.    The DSA implementation and enforcement tracker
    Digital policyMarketing law

    The DSA implementation and enforcement tracker

    A tracker of the implementation measures taken by key online platforms to meet the advertising-related obligations in the EU’s…

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  2.    TPA Taskforce overview (April 2024)
    Digital policyMarketing law

    TPA Taskforce overview (April 2024)

    Overview of the Transparency in Political Advertising (TPA) Taskforce meeting held remotely on 4 April 2024

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  3.    In case you missed it… Powerful WFA content from Q1
    Digital policyCreativityAI

    In case you missed it… Powerful WFA content from Q1

    The WFA team is constantly working with members to share best practice and smart ways for marketing to make a bigger…

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  4.    WFA names leadership team for new AI Community
    Digital policyAI

    WFA names leadership team for new AI Community

    This AI community is designed to help advertisers find the best ways to harness the opportunities of Generative AI while minimising…

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  5.    DGX meeting overview (March 2024)
    Digital policy

    DGX meeting overview (March 2024)

    Overview of the Digital Governance Exchange meeting held in London on 14 March 2024.

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  6.    PAG Meeting Overview (February 2024)
    Digital policyMarketing law

    PAG Meeting Overview (February 2024)

    Meeting overview and presentations from WFA’s Policy Action Group (PAG) meeting on 20 February 2024

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  7.    WFA Submission – 2nd report on the application of the GDPR
    Digital policyMarketing law

    WFA Submission – 2nd report on the application of the GDPR

    WFA’s submission to the European Commission 2024 report on the application of the General Data Protection Regulation…

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  8.    Unpacking the Digital Services Act: A Q&A session with Google
    Digital policy

    Unpacking the Digital Services Act: A Q&A session with Google

    A Q&A session to understand how Google is implementing the Digital Services Act and how it will impact advertising on its…

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  9.    DGX meeting overview (November 2023)
    Digital policy

    DGX meeting overview (November 2023)

    Overview of the Digital Governance Exchange meeting held remotely on 30 November 2023.

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  10.    WFA position paper on DMA implementation
    Digital policy

    WFA position paper on DMA implementation

    WFA developed a position paper on the implementation of the DMA provisions on transparency in advertising performance measurement…

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  11.    PAG Meeting Overview (November 2023)
    Digital policy

    PAG Meeting Overview (November 2023)

    Meeting overview and presentations from WFA’s Policy Action Group (PAG) meeting on 28 November 2023.

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  12.    Data Ethics Workshop: Generative AI
    Digital policyAIData collection & privacy

    Data Ethics Workshop: Generative AI

    WFA’s data ethics workshops aim to operationalise the key recommendations put forward in the CMO Guide to Data Ethics in…

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