Related content
-
Integrated marketingDigital transformationOrganisation & structure
Benchmark on Global digital marketing organisation/configuration
This benchmark looks at how digital is structured within multinational companies, the global/regional/local models used as well as…
-
ChannelsIntegrated marketing
Survey Results: Transmedia and multiscreen marketing
Contains results from an online survey amongst members of WFA’s IMC and Media Forums.
-
Integrated marketingData-driven marketing
Benchmark on sensory and behavioural marketing
Member benchmark on how research is conducted within sensory and behavioural marketing, exploring % of research budget allocation,…
- Previous page
- 1
- ...
- 4
- 5
- 6
- 7
- Next page