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Digital policyMarketing law
PAG Meeting Overview (May 2023)
Meeting overview and presentations from WFA’s Policy Action Group (PAG) meeting on 23 May 2023.
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Brand safetyMedia governanceBrand safetyMarketing lawBrand purposeBrand reputationMarketing operationsMedia transformation
“We’re going to have to be amazingly humble”
WFA CEO, Stephan Loerke, offers his verdict on WFA Global Marketer Week in…
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Brand safetyDigital policyBrand safetyFood marketingSelf-regulationMarketing to childrenDiversity & InclusionMarketing law
WFA Survey: Responsible Marketing Frameworks
Responsible Marketing Frameworks are becoming increasingly critical for brands. WFA ran a survey during the beginning of 2023…
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Marketing law
Beware advertisers, the EU has a new plan to limit hot air around environmental claims
Guardian columnist and brand strategist, Arwa Mahdawi, reflects on the newly proposed EU Directive on Green Claims and its…
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Food marketingMarketing law
EU Sustainable Food Systems Framework initiative
WFA-EU Pledge position on the EU Sustainable Food Systems ramework innitiative
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Digital policyMarketing law
DGX meeting overview (March 2023, London)
Overview of the Digital Governance Exchange (DGX) meeting held in person on 9 March 2023
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Brand safetyDigital policyBrand safetyMarketing law
WFA Guide: DSA and DMA implementation
WFA has developed a guide to shed light on some of the remaining questions on the EU’s Digital Services Act (DSA) and Digital…
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Digital policyMarketing law
Overview of the Transparency in Political Advertising (TPA) Taskforce meeting held remotely on 16 February 2023
WFA’s Transparency in Political Advertising Task Force brings together policy leads within WFA membership to discuss, plan and…
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Digital policyMarketing law
WFA position paper on EU consumer laws revision
In November, the European Commission launched a public consultation as part of its ‘fitness check’ of EU consumer laws,…
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Food marketingMarketing to childrenMarketing law
Food Marketing to Kids - Heatmap
An overview of regulatory pressures across the world on food and non-alcoholic beverage marketing to children. Last update:…
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Marketing law
EU legislation on Green Claims: Resources for Advertisers
Struggling to breakdown how the EU’s legislation on environmental claims will impact advertisers? WFA has you covered, with…
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Digital policyMarketing law
WFA Better Marketing Pod Ep 22: On reasons to be optimistic about 2023 with Tom Standage, The Economist
WFA podcast host, David Wheldon, speaks with Tom Standage, Deputy Editor of The Economist and Editor, The World Ahead, about tech…