Posts about Media cost control

Related content

1. 
   Guides & templates

   6 June 2023
   Media governanceMedia transparency

   Media Contract Guidance for Advertisers: Focus on China

   WFA

   The ‘Media Contract Guidance for Advertisers: Focus on China' empowers advertisers in China to navigate unique transparency…

   Read more about "Media Contract Guidance for Advertisers: Focus on China"
2. 
   News

   1 March 2022
   Media governanceMedia transparencyProgrammatic

   WFA launches global guide to media contracts excellence

   WFA

   The guide looks at ten areas of best practice around the world

   Read more about "WFA launches global guide to media contracts excellence"
3. 
   Guides & templates

   28 February 2022
   Media governanceMedia transparency

   Media Contract Guidance for Advertisers: Global Best Practice

   WFA

   This document, created in partnership with FirmDecisions, is the first global guide to best practice in media contracts for…

   Read more about "Media Contract Guidance for Advertisers: Global Best Practice"
4. 
   Event reports

   25 May 2021
   Channels

   Media Forum China Meeting Overview (May 2021)

   WFA

   Overview of the Media Forum held on 20 May, 2021.

   Read more about "Media Forum China Meeting Overview (May 2021)"
5. 
   Benchmarks & surveys

   2 February 2021
   Media governanceOrganisation & structure

   Benchmark: Global Budget setting & use of working/non-working ratios

   WFA

   Member benchmark on enterprise marketing budgets and the use of 'working' vs 'non-working' spend ratios.

   Read more about "Benchmark: Global Budget setting & use of working/non-working ratios"
6. 
   Videos & webinars

   2 April 2020
   ChannelsMarketing operations

   Webinar+: Crisis clinic - Managing your media in the Covid epidemic

   WFA, DigitalDecisions, Ebiquity

   This interactive webinar and clinic with WFA, Digital Decisions and Ebiquity offers the chance to to hear how consultants are…

   Read more about "Webinar+: Crisis clinic - Managing your media in the Covid epidemic"
7. 
   Benchmarks & surveys

   18 December 2019
   Marketing procurement

   Benchmark: OTT Media Buying Practices (APAC)

   WFA

   This WFA member benchmark of various OTT Media buying practises by WFA members.

   Read more about "Benchmark: OTT Media Buying Practices (APAC)"
8. 
   Benchmarks & surveys

   26 November 2019
   Media governanceMarketing operationsMarketing procurement

   Survey: Media Planning & Buying Management Tools

   WFA

   A WFA member reached out to us with the aim to understand what Media Planning & Buying Management Tools would be recommended by…

   Read more about "Survey: Media Planning & Buying Management Tools"
9. 
   Benchmarks & surveys

   9 April 2019
   Agency rostersMarketing procurementOrganisation & structure

   Benchmark on sourcing post-production

   WFA

    WFA member bechmark. For additional details, please log in.

   Read more about "Benchmark on sourcing post-production"
10. 
    Benchmarks & surveys

    28 November 2018
    ChannelsData & analytics

    TV and online video costs to rise considerably, forecasts show

    WFA

    WFA Outlook 2019 provides media costs forecasts for 50 markets across seven offline and online media

    Read more about "TV and online video costs to rise considerably, forecasts show"
11. 
    Benchmarks & surveysReports & whitepapers

    20 November 2018
    ChannelsData & analytics

    Media cost inflation & deflation forecasts 2019

    WFA

    Aggregated media cost forecasts for 2019 from media agencies and auditors, across a range of media channels (TV, Print, Radio,…

    Read more about "Media cost inflation & deflation forecasts 2019"
12. 
    Event reports

    18 April 2018
    Media governanceMedia transparencyAgency rosters

    Media Forum Meeting Overview (April 2018, New York)

    WFA

     Overview of the Media Forum held in April 2018 in New York City.

    Read more about "Media Forum Meeting Overview (April 2018, New York)"