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Media governanceMedia transparencyAgency rosters
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Overview of the Media Forum held in April 2018 in New York City.
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WFA member benchmark. For additional details, please log in.
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ProgrammaticMarketing procurement
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Survey on how to calculate savings within programmatic media buying, covering contracts, the measurement of programmatic pricing and…
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Benchmark on media budget setting
Benchmark to identify the most common processes for setting the optimal media spend/budget level, across markets and brands.
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