Related content
-
Agency managementAgency review & pitchingInfluencersInfluencersIntegrated marketingMarketing procurementBenchmark on recommended influencer agencies
Read more about "Benchmark on recommended influencer agencies"WFA member benchmark. For additional details, please log in.
-
Audience measurementWebinar: Cross Device Measurement
Read more about "Webinar: Cross Device Measurement"Webinar with DataXu. Cross-device. Multi-screen. Cross channel. These are the latest buzz words you’re likely hearing in the…
-
ChannelsMedia governanceMarketing operationsMarketing procurement
Benchmark on Scatter vs Upfront: US TV Market
Read more about "Benchmark on Scatter vs Upfront: US TV Market"WFA member benchmark. For additional details, please log in.
-
Audience measurementConsumer insightData & analytics
A survey on Social Listening - Tools, Techniques, Metrics & Challenges
Read more about "A survey on Social Listening - Tools, Techniques, Metrics & Challenges"WFA member benchmark. For additional details, please log in.
-
ProgrammaticMedia measurementAgency evaluation & performanceAgency remuneration & contractsData & analytics
Programmatic management fee benchmarking
Read more about "Programmatic management fee benchmarking"WFA member benchmark. For additional details, please log in.
-
Programmatic
Webinar: Programmatic 2.0 – how are clients improving control & transparency in the programmatic space?
Read more about "Webinar: Programmatic 2.0 – how are clients improving control & transparency in the programmatic space?"WFA's Matt Green will walk through the major findings from WFA’s recent report on programmatic.
-
Media transparencyProgrammaticDigital transformationData & analyticsData-driven marketing
Survey results on Programmatic & trading desks
Read more about "Survey results on Programmatic & trading desks"WFA member survey. For additional details, please log in.
-
ChannelsData & analyticsOutlook 2017: crunching the numbers in media
Read more about "Outlook 2017: crunching the numbers in media"There will be fewer major sporting events in 2017 than we’ve seen this year.
-
Media governanceMedia transformationWhy advertisers are embarking on a process of 'media transformation'
Read more about "Why advertisers are embarking on a process of 'media transformation'"Today’s CMOs are not solely marketers; they are also, critically, transformers.
-
Media governanceAgency evaluation & performanceBenchmark on Media auditor RFP
Read more about "Benchmark on Media auditor RFP"WFA benchmark conducted for a member that was about to begin an RFP process for a global media auditor appointment and was…
-
Programmatic
Webinar: How to Raise your Game and Win in Programmatic
Read more about "Webinar: How to Raise your Game and Win in Programmatic"James Sampson, Asia Pacific VP & GM at DataXu, continues on from the successful WFA Workshop on Programmatic Buying earlier in…
-
Media governanceMedia transparency
Webinar on ANA/K2 transparency investigation: findings and recommendations
Read more about "Webinar on ANA/K2 transparency investigation: findings and recommendations"Nick Manning, CSO of Ebiquity will share recommendations, jointly created with the ANA, following the widely publicised K2…