Posts about Media

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1. 
   Event reports

   26 April 2024

   CMO Forum APAC meeting overview (April 2024)

   WFA

   Overview of the WFA CMO Forum Asia Pacific held in person in Singapore

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2. 
   Event reports

   18 April 2024
   Marketing capabilitiesMedia transformationMarketing effectiveness

   WFA Media Forum March 2024: Forum Connect Amsterdam

   WFA

   Forum Connect in Amsterdam brought together four peer groups (Media, CMO, Insights, Sourcing) around the common theme of…

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3. 
   Videos & webinars

   8 April 2024
   Marketing effectiveness

   WFA Media Forum April 2024: AI and Retail Media

   WFA

   Intoduction to WFA AI Community & Retail Media deep dive.

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4. 
   Videos & webinars

   5 April 2024
   Audience measurementBrand safetyMedia governanceBrand safety

   Halo CMM Community Townhall Meeting

   WFA

   Discover the Future of Cross-Media Measurement

   Read more about "Halo CMM Community Townhall Meeting"
5. 
   Videos & webinars

   16 February 2024
   ProgrammaticMedia literacy

   Spotlight: ANA Programmatic Media Supply Chain Study

   WFA

   Hear the authors of the groundbreaking report discuss their findings into the state of programmatic media, with key actions for…

   Read more about "Spotlight: ANA Programmatic Media Supply Chain Study"
6. 
   Videos & webinars

   13 February 2024
   Audience measurementBrand safetyMedia governanceBrand safety

   Halo CMM Community Townhall Meeting

   WFA

   Discover the Future of Cross-Media Measurement

   Read more about "Halo CMM Community Townhall Meeting"
7. 
   Videos & webinars

   26 January 2024
   Marketing effectiveness

   WFA Media Forum January 2024: Community Priorities, Accessibility, Sustainability

   WFA

   The first meeting of the WFA Media Community in 2024.

   Read more about "WFA Media Forum January 2024: Community Priorities, Accessibility, Sustainability"
8. 
   Event reports

   18 December 2023
   Marketing effectiveness

   Media Forum Connect meeting overview (November 2023)

   WFA

   Overview of the Media Forum held in New York City in November 2023

   Read more about "Media Forum Connect meeting overview (November 2023)"
9. 
   Briefings & position papers

   29 November 2023
   Brand safetyMedia transparencyBrand safety

   WFA response to Adalytics report on Google Search advertising

   WFA

   21 December 2023, an update on the article published below on 29 November 2023: since we shared our initial…

   Read more about "WFA response to Adalytics report on Google Search advertising"
10. 
    Event reports

    23 October 2023
    Marketing effectiveness

    Media Forum meeting overview (October 2023)

    WFA

    Overview of the Media Forum held in Zurich, Switzerland in October 2023

    Read more about "Media Forum meeting overview (October 2023)"
11. 
    Videos & webinars

    19 October 2023
    Media governanceProgrammaticData collection & privacy

    Privacy Spotlight: India

    WFA

    An in-depth overview of recent privacy developments in India impacting brand advertisers.

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12. 
    Videos & webinars

    12 October 2023
    Media governanceProgrammaticData collection & privacy

    Spotlight: An update on Google’s Privacy Sandbox

    WFA

    The changing nature of data privacy is fundamentally redefining the way in which online audiences are measured and targeted by…

    Read more about "Spotlight: An update on Google’s Privacy Sandbox"