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Brand safetyBrand safetyMedia measurement
National industry associations from 29 countries gather in Athens
WFA National Associations Council members discuss the leadership role of national associations in fostering a more sustainable…
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Brand safetyBrand safetyMedia measurement
27 national associations address cross-media measurement and brand safety concerns
National Associations Council members discuss the role of national industry associations in championing cross-media measurement and…
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National associations mobilise to support media outlets
How governments and national industry associations are taking a number of actions to ease the economic impact of COVID-19 on the…
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National industry associations from 35 countries gather remotely
National Associations Council addressed challenges the marketing industry is facing in light of COVID-19
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Diversity & Inclusion
A Marketer's Approach to Diversity and Inclusion
This new WFA report offers brand insights, suggestions and case studies for embracing diversity in your creative and work…
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Brand purposeBrand reputation
Webinar: How can marketing change the world?
"Four of the best presentations I've seen in this business...ever," said Airbnb's Geoff Seeley when judging these same four…
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Creativity
Webinar: Contagious presents Cannes Deconstructed 2019
Cannes Deconstructed helps you understand the biggest marketing shifts that are shaping the world of advertising today.
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WFA y sus asociaciones de anunciantes se comprometen a actuar sobre los estereotipos dañinos
Argentina, Brasil, Chile, Colombia y Paraguay acuerdan apoyar la causa
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Declaración para una Publicidad Progresiva
La WFA y sus asociaciones de anunciantes latinoamericanos se comprometen a actuar sobre los estereotipos dañinos en la…
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ChannelsBrand purposeBrand reputation
Cannes 2019 Wrap
In Cannes this year, WFA with the help of The Economist Group, talked to a number of marketing leaders about their priorities and…
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Digital policy
Webinar: Bridging the Gap - Digital Marketing Essentials for Policy Teams
Digital marketing experts Tim Hussain, Managing Principal, Marketing Tech and Dietmar Kruse, Managing Principal Global Media…
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Self-regulationDiversity & Inclusion
Handbook of good practices and responsibility for ending harassment in events
This document, originally produced in Portuguese and translated into English by the Brazilian Advertisers' Association (ABA),…