Posts about Policy

Related content

  1.    State of Play: Gambling Advertising in the EU | Last update: July 2019

    State of Play: Gambling Advertising in the EU | Last update: July 2019

       

    Read more about "State of Play: Gambling Advertising in the EU | Last update: July 2019"
  2.    RAC Programme meeting overview (July 2019)
    Digital policyFood marketingMarketing to childrenData collection & privacy

    RAC Programme meeting overview (July 2019)

    Overview of the Responsible Advertising and Children (RAC) Programme meeting held on July 10th, 2019 in Washington D.C.

    Read more about "RAC Programme meeting overview (July 2019)"
  3.    Webinar: Bridging the Gap - Digital Marketing Essentials for Policy Teams
    Digital policy

    Webinar: Bridging the Gap - Digital Marketing Essentials for Policy Teams

    Digital marketing experts Tim Hussain, Managing Principal, Marketing Tech and Dietmar Kruse, Managing Principal Global Media…

    Read more about "Webinar: Bridging the Gap - Digital Marketing Essentials for Policy Teams"
  4.    Annual Report 2018
    Digital policySelf-regulationData & analytics

    Annual Report 2018

    WFA's annual report with marketing, policy and event highlights from 2018.

    Read more about "Annual Report 2018"
  5.    Joint Business Statement on collective redress in view of European Parliament IMCO vote
    Marketing law

    Joint Business Statement on collective redress in view of European Parliament IMCO vote

    This is a joint business statement, co-signed by WFA, on collective redress in view of European Parliament IMCO…

    Read more about "Joint Business Statement on collective redress in view of European Parliament IMCO vote"
  6.    Brand safety, ePrivacy, AVMSD… WFA members’ policy priorities
    Brand safetyDigital policyBrand safetyData collection & privacy

    Brand safety, ePrivacy, AVMSD… WFA members’ policy priorities

    In this article, you can find key take-outs from the last Policy Action Group (PAG) meeting and read about member priorities going…

    Read more about "Brand safety, ePrivacy, AVMSD… WFA members’ policy priorities"
  7.    Digital Advertising to children under GDPR
    Digital policyMarketing to childrenData collection & privacyData-driven marketing

    Digital Advertising to children under GDPR

    Under the EU General Data Protection Regulation (GDPR), companies engaging with kids online require parental consent for the…

    Read more about "Digital Advertising to children under GDPR"
  8.    Benchmark on payment terms regulations for marketing products and services
    Agency managementAgency remuneration & contractsMarketing procurement

    Benchmark on payment terms regulations for marketing products and services

     WFA member benchmark. For additional details, please log in.

    Read more about "Benchmark on payment terms regulations for marketing products and services"
  9.    Data Processing Agreement for Advertisers (2018)
    Digital policyData collection & privacy

    Data Processing Agreement for Advertisers (2018)

    This Data Protection Agreement (DPA) template for Advertisers has been drafted by Digital Decisions in collaboration with the World…

    Read more about "Data Processing Agreement for Advertisers (2018)"
  10.    Global Media Charter
    Ad fraud & verificationAudience measurementDigital policyAd blockingSelf-regulationValue of advertisingAgency managementBrand purposeBrand reputationData collection & privacy

    Global Media Charter

    The World Federation of Advertisers has published a Global Media Charter, designed to create the conditions for a marketing…

    Read more about "Global Media Charter"
  11.    WFA introduction to gender stereotypes in advertising and the Unstereotype Alliance
    Diversity & InclusionBrand purposeBrand reputation

    WFA introduction to gender stereotypes in advertising and the Unstereotype Alliance

    This presentation explains why it is crucial for the advertisers not to perpetuate the stereotypical portrayal of women (but also…

    Read more about "WFA introduction to gender stereotypes in advertising and the Unstereotype Alliance"
  12.    EU Pledge Annual Reports
    Food marketingSelf-regulation

    EU Pledge Annual Reports

    In line with the Terms of Reference of the EU Platform for Action on Diet, Physical Activity and Health, EU Pledge signatories are…

    Read more about "EU Pledge Annual Reports"