Posts about Policy

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  1.    Children and teens online safety overview
    Digital policyMarketing to children

    Children and teens online safety overview

    An overview of mechanisms and safeguards put in place by platforms to protect children and teens online. Based on publicly available…

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  2.    Policy tracker: youth and child safety online
    Digital policyMarketing to childrenMarketing law

    Policy tracker: youth and child safety online

    An overview of regulatory and non-regulatory initiatives on minors’ safety online.

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  3.    Marketers at major multinationals say input from policy professionals is more relevant than ever
    Self-regulationMarketing law

    Marketers at major multinationals say input from policy professionals is more relevant than ever

    Top marketers have an appetite for even more policy input on key issues such as sustainability, risk management and…

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  4.    Green claims rules could be good for brands

    Green claims rules could be good for brands

    Not every piece of regulation is bad news for brands. WFA Policy Manager Fraser Bridges explains why the EU’s latest green…

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  5.    Webinar: IFBA’s Enhanced Responsible Marketing Policy
    Food marketingSelf-regulationMarketing to children

    Webinar: IFBA’s Enhanced Responsible Marketing Policy

    In August 2021, eleven of the largest global food and drinks brands agreed to further restrict advertising to children…

    Read more about "Webinar: IFBA’s Enhanced Responsible Marketing Policy"
  6.    Major food companies agree new self-regulatory controls on food marketing globally
    Food marketingSelf-regulationMarketing to children

    Major food companies agree new self-regulatory controls on food marketing globally

    Chocolates, candies/confectionery, potato crisps, soft drinks and ice creams will no longer be advertised to children under the age…

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  7.    WFA Whitepaper on marketing and sustainability

    WFA Whitepaper on marketing and sustainability

    How marketers can reconcile the consumption conundrum

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  8.    Webinar: The EU Pledge - a practical guide for marketers
    Digital policyFood marketingSelf-regulationMarketing to children

    Webinar: The EU Pledge - a practical guide for marketers

    The EU Pledge is a voluntary initiative by leading food and beverage companies to change the way they advertise to children.

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  9.    WFA position on data and privacy
    Digital policySelf-regulation

    WFA position on data and privacy

    This position paper outlines WFA's vision regarding data and privacy.

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  10.    Alcohol Marketing: literature review
    Alcohol marketingSelf-regulationMarketing law

    Alcohol Marketing: literature review

    A review of academic evidence on the effect of alcohol marketing on youth choices, preferences, and behaviours

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  11.    WFA Priorities for the AVMSD Transposition
    Digital policyAlcohol marketingFood marketingMarketing to childrenMarketing law

    WFA Priorities for the AVMSD Transposition

    This document lays out key WFA priorities for the AVMSD Transposition.

    Read more about "WFA Priorities for the AVMSD Transposition"
  12.    Webinar: ePrivacy: what is it and what does it mean for advertisers?
    Digital policyData collection & privacy

    Webinar: ePrivacy: what is it and what does it mean for advertisers?

    In this webinar Catherine Armitage, Director of Digital Policy, WFA, and Pierre Bouygues, EU Public Affairs Manager,…

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