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L’Oréal, Kraft Heinz and Mastercard join Seth Godin on the Global Marketer Week conference stage
Read more about "L’Oréal, Kraft Heinz and Mastercard join Seth Godin on the Global Marketer Week conference stage"WFA and the Belgian Advertiser Association, UBA, have announced new speakers for the WFA x UBA Conference, which will form the…
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WFA CEO looks back at 2024
Read more about "WFA CEO looks back at 2024"WFA’s year has reflected the rapidly evolving and uncertain economic and geo-political landscape in which we and our members…
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AI (Artificial Intelligence)Agency managementConsumer insightIn case you missed it… Powerful WFA content from Q3: media planning tools, insights in AI and marketing updates from APAC & LATAM
Read more about "In case you missed it… Powerful WFA content from Q3: media planning tools, insights in AI and marketing updates from APAC & LATAM"We are constantly working with our members to share best practice and smart ways for marketing to make a bigger impact. Here are…
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Global Marketer Week heads to Brussels
Read more about "Global Marketer Week heads to Brussels"Registrations are now open for WFA Global Marketer Week 2025, which will take place in Brussels in partnership with UBA, the Belgian…
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Organisation & structureWFA refreshes Asia Advisory Board
Read more about "WFA refreshes Asia Advisory Board"We have revamped our Asia Advisory Board (AAB) to ensure it addresses the issues that matter to marketers across the…
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Three new colleagues join WFA team
Read more about "Three new colleagues join WFA team"Tom Ashby, Bex Fisher and Amparo Gomez have joined WFA to work across marketing services and events.
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WFA welcomes new team members
Read more about "WFA welcomes new team members"Brenna Brandes, Rishi Saxena and Tejash Natali have joined WFA to work in marketing services and in ‘Halo’, WFA’s…
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WFA Annual Report 2022
Read more about "WFA Annual Report 2022"An overview of WFA’s key projects and initiatives from 2022
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Brand purposeBrand reputationAn unlikely destination
Read more about "An unlikely destination"WFA CEO Stephan Loerke reports back from COP27, where the real action is happening away from political leaders.
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Digital policyMarketing procurementWebinar: WFA in 2020 - What’s now, what’s next
Read more about "Webinar: WFA in 2020 - What’s now, what’s next"The WFA team presented on priorities shared by our multinational marketing communities over the past year and in the…
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ChannelsBrand purposeBrand reputationCannes 2019 Wrap
Read more about "Cannes 2019 Wrap"In Cannes this year, WFA with the help of The Economist Group, talked to a number of marketing leaders about their priorities and…
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Brand purposeBrand reputationPutting People First: 10 years of WFA's Project Reconnect
Read more about "Putting People First: 10 years of WFA's Project Reconnect"10 years of learnings from running Project Reconnect