Posts about WFA

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  1.    In case you missed it… Powerful WFA content from Q3: media planning tools, insights in AI and marketing updates from APAC & LATAM
    AI (Artificial Intelligence)Agency managementConsumer insight

    In case you missed it… Powerful WFA content from Q3: media planning tools, insights in AI and marketing updates from APAC & LATAM

    We are constantly working with our members to share best practice and smart ways for marketing to make a bigger impact. Here are…

    Read more about "In case you missed it… Powerful WFA content from Q3: media planning tools, insights in AI and marketing updates from APAC & LATAM"
  2.    Global Marketer Week heads to Brussels

    Global Marketer Week heads to Brussels

    Registrations are now open for WFA Global Marketer Week 2025, which will take place in Brussels in partnership with UBA, the Belgian…

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  3.    WFA refreshes Asia Advisory Board
    Organisation & structure

    WFA refreshes Asia Advisory Board

    We have revamped our Asia Advisory Board (AAB) to ensure it addresses the issues that matter to marketers across the…

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  4.    Three new colleagues join WFA team

    Three new colleagues join WFA team

    Tom Ashby, Bex Fisher and Amparo Gomez have joined WFA to work across marketing services and events.

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  5.    WFA welcomes new team members

    WFA welcomes new team members

    Brenna Brandes, Rishi Saxena and Tejash Natali have joined WFA to work in marketing services and in ‘Halo’, WFA’s…

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  6.    WFA Annual Report 2022

    WFA Annual Report 2022

    An overview of WFA’s key projects and initiatives from 2022

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  7.    An unlikely destination
    Brand purposeBrand reputation

    An unlikely destination

    WFA CEO Stephan Loerke reports back from COP27, where the real action is happening away from political leaders.

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  8.    Webinar: WFA in 2020 - What’s now, what’s next
    Digital policyMarketing procurement

    Webinar: WFA in 2020 - What’s now, what’s next

    The WFA team presented on priorities shared by our multinational marketing communities over the past year and in the…

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  9.    Cannes 2019 Wrap
    ChannelsBrand purposeBrand reputation

    Cannes 2019 Wrap
    Open to WFA members only

    In Cannes this year, WFA with the help of The Economist Group, talked to a number of marketing leaders about their priorities and…

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  10.    Putting People First: 10 years of WFA's Project Reconnect
    Brand purposeBrand reputation

    Putting People First: 10 years of WFA's Project Reconnect

    10 years of learnings from running Project Reconnect

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  11.    Global Media Charter
    Ad fraud & verificationAudience measurementDigital policyAd blockingSelf-regulationValue of advertisingAgency managementBrand purposeBrand reputationData collection & privacy

    Global Media Charter

    The World Federation of Advertisers has published a Global Media Charter, designed to create the conditions for a marketing…

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  12.    A guide to progressive gender portrayals in advertising
    Diversity & InclusionBrand purpose

    A guide to progressive gender portrayals in advertising

    At the Cannes Lions Festival 2017, UN Women and a number of leading voices in the marketing and advertising industry including WFA,…

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