Top WFA content in 2024 to get you ahead in 2025

Top WFA content in 2024 to get you ahead in 2025

1 minute read

We have compiled an overview of 2024 content that’s been most popular with WFA members and, where appropriate, with the wider marketing community.

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  • Author:WFA

    WFA

3 February 2025

Quarterly recap - January 2025

Downloads

In 2024, WFA members mostly downloaded: 

Articles & videos

Members and non-members were most interested in a wide range of topics, starting with the biggest topic of the year – GenAI:

Events & webinars

Finally, our most attended events in 2024 by WFA members & delegates were Global Marketer Week in Toronto, our three Forum Connects with remote and hybrid meetings such as the Halo Community meet-up, the AI Community meet-up and our The World Ahead webinar in partnership with The Economist Impact.

Article details

  • Author:WFA

    WFA

3 February 2025