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Digital policy
DGX Benchmark on age verification techniques
This benchmark gathers perspectives from WFA members about their age verification techniques
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DGX Benchmark on customer data retention and notification
WFA member benchmark about member retention and notification policies for customer data.
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PAG Platform Policy Group Meeting Overview (July 2019, Brussels)
Overview of the Policy Action Group (PAG) Platform Policy Group meeting held on July 16th, 2019
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Digital policyMarketing to childrenData collection & privacy
DGX meeting overview (June 2019)
Overview of the Digital Governance Exchange (DGX) meeting held on June 13th, 2019 in Singapore
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Digital policyData collection & privacy
DGX Benchmark on email/newsletter tracking pixels
WFA member benchmark. For additional details, please log in.
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Digital policy
DGX meeting overview (March 2019)
Overview of the Digital Governance Exchange (DGX) meeting held on March 7th, 2019 in London
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Digital policy
DGX meeting overview (February 2019)
Overview of the Digital Governance Exchange (DGX) meeting held on February 7th, 2019 in California
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Digital policyData collection & privacy
Facebook and GDPR benchmark
This peer research gathered perspectives from WFA members about Facebook Pixel and the EU’s General Data Protection Regulation…
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Digital policyData collection & privacy
DGX Benchmark on Facebook and GDPR
This benchmark gathers replies about member’s perspectives on Facebook and GDPR
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ProgrammaticDigital policyData collection & privacy
DGX meeting materials - (December 2018)
Presentations and meeting overview from WFA's Digital Governance Exchange (DGX) meeting on 6 September 2018 in London.
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Data collection & privacy
GDPR: the emergence of a global standard on privacy?
We are still far from seeing one global standard across all markets and this raises a number of challenges for companies.
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Digital policyData collection & privacy
Webinar: Brazil’s new data privacy regulation - what is it and what does it mean for marketers?
Since the GDPR came into effect earlier this year, new privacy laws have been emerging in many countries across the world looking to…