Related content
-
Pitch Smart - A Study by MediaSense
MediaSense's global survey of 100+ media agency professionals
-
The Marketer's Forecast 2024
MediaLink's global annual survey of 400+ marketing leaders
-
Marketing operations
Spotlight: Turning D&I into an Accountable Media Metric
D&I Media programmes are becoming more prevalent on the client-side and are a continuously growing priority for advertisers to…
-
ChannelsMedia governanceMarketing operations
Spotlight: Navigating global media demand and pricing trends – 2023 & beyond
We were joined by guest speaker, Mark Gallagher (EVP Global Investment) at Omnicom Media Group, as we delved into global media…
-
Digital policyMarketing lawData collection & privacy
Data Safety in 2021: Benchmark & Analysis
Practical guidance for brands looking to minimise risk and manage data safety on their digital platforms, based on an analysis and…
-
ChannelsGamingIntegrated marketingDigital transformation
Spotlight: Gaming Demystified 2021
Video gaming has risen to become bigger than other forms of entertainment. Its growth has been further super-charged by COVID-19,…
-
ChannelsGamingIntegrated marketingDigital transformation
GAMING DEMYSTIFIED 2021: Unlocking brand opportunities in video gaming
Video gaming has risen to become bigger than other forms of entertainment. Its growth has been further super-charged by COVID-19,…
-
InfluencersInfluencersConsumer insight
Insight Forum Overview (October 2021)
Meeting overview from WFA’s Insight Forum meeting on 13 October 2021, which took place remotely.
-
InfluencersInfluencers
Insight Forum Overview (June 2021)
Meeting overview from WFA’s Insight Forum meeting on 23 June 2021, which took place remotely.
-
Brand safetyChannelsBrand safetyMarketing operationsOrganisation & structure
Webinar: Where do great ads thrive?
In an increasingly volatile landscape, which environments can advertisers trust to reflect ambition of their brands?
-
Digital policyMarketing lawConsumer insight
Webinar: The Economist presents The World in 2021
The Economist’s predictive look to the year ahead. Tom Standage shares key insights from the upcoming The Economist report…
-
Agency remuneration & contractsMarketing operationsOrganisation & structure
Survey: Covid-19 global response (September 2020)
The fourth wave of research again gathered input from senior multinational marketers on how they are reacting to the ongoing global…