Solution Developers Service Overviews
In GARM's overall work, we want to be able to provide the GARM Community with an overview of how GARM solutions are being implemented throughout the media industry.
The independent third-party solutions community (e.g., the Solutions Developers Working Group) is an essential group to help advertising buyers and sellers realize brand suitability strategies in media campaigns.
This monitoring effort helps GARM members understand the overall implementation of GARM definitions by SDWG across different platforms and media types.
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WFA
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WHAT QUESTIONS DO THE OVERVIEWS ANSWER?
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How does the organization integrate the GARM Brand Safety Floor + Suitability Framework into their services?
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How does the Solutions Developer work with GARM platforms or other key industry entities or platform networks?
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Does the service allow for pre-bid targeting, in-campaign management, or post-buy reporting?
Article details
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WFA