WFA Media Forum brings together global media leads to share insight and drive actions on their priority issues.
Join the ForumThe global media market has never been so complex. Planning, strategy and channel selection; routes-to-market; internal and external capability; media measurement, verification and evaluation; media auditing and consulting are all changing rapidly.
WFA Media Forum connects professionals from increasingly diverse roles to exchange, learn from each other and find practical solutions to their most pressing challenges. In addition to global media leads, it’s not uncommon to find programmatic and data specialists within this network, as well as those from the procurement side of the business. The connecting tissue is a common interest in paid media – offline and online. Value is delivered through critical research and reports, physical and remote forums and online tools and benchmarking services.
Sponsored Products (with bvA) and Cannes update.
WFA Forum Connect is returning to New York, bringing together WFA’s marketing communities around the common goal of transformation for brand growth.
Profesionales de la industria de toda América Latina se reunirán en Ciudad de Guatemala para compartir y aprender sobre el futuro del marketing.
The Media Forum is chaired by Mathias Chaillou, Chief Media Officer, L'Oréal.
The latest WFA and Ebiquity study indicates a further rise in media budgets next year, but positive movement is likely to be more targeted than in previous years says Tom Ashby, Global Lead Media Services at WFA.
Matt Prohaska, Lauren Coppin and Michael Ouellette from Prohaska Consulting as we hear more on what should advertisers do now, to be ready for the 2025+ digital media ecosystem.
Estableciendo estándares que protejan efectivamente a los menores en entornos digitales.
Join Ryan Kangisser (CSO) and Jack Shearring (Head of Transformation) from MediaSense as we hear more on how the changes in the media ecosystem have impacted on media agency remuneration, and steps advertisers are taking.
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts, this series offers 101 sessions on modern marketing foundations relevant to Asia Pacific. Designed for emerging leaders, from junior to mid-level professionals, looking to enhance their marketing skills and knowledge.
According to new research from WFA and global media advisors MediaSense, three out of four multinational brands are seeking to change their agency renumeration model in the next three years.
NIVEA's Global VP, Tobias Collée, shares on the importance of humanity and cultural respect, as part of the Candid CMO series.
