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  1.    WFA President’s Awards recognise exceptional industry initiatives around the world

    WFA President’s Awards recognise exceptional industry initiatives around the world

    Industry Associations from Belgium, Colombia, Kenya, Sweden and the UK recognised for outstanding marketing leadership as Brazil…

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  2.    WFA unveils new global leadership ahead of Global Marketer Week

    WFA unveils new global leadership ahead of Global Marketer Week

    CMOs from Dole and Nestlé and President of Nigerian Association bolster leadership…

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  3.    WFA issues guidance for brands on making credible environmental claims
    Self-regulation

    WFA issues guidance for brands on making credible environmental claims

    New research indicates that 64% of Planet Pledge signatories now have ethical…

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  4.    WFA gears up for Global Marketer Week in Athens

    WFA gears up for Global Marketer Week in Athens

    Speakers include marketing leaders from Mastercard, Procter & Gamble and Unilever

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  5.    Independent study shows low ad exposure to alcohol ads online

    Independent study shows low ad exposure to alcohol ads online

    Global study using avatar technology predicts that just 0.82% of all ads online are for alcohol brands

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  6.    Only 1.45% of online ads served to children are for HFSS foods

    Only 1.45% of online ads served to children are for HFSS foods

    The study conducted by research firm Nielsen, and commissioned by WFA, found extremely low levels of HFSS advertising online.

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  7.    WFA names new leadership for APAC

    WFA names new leadership for APAC

    Dole Sunshine Co.’s Rupen Desai appointed WFA Regional VP and chair of the Asia Advisory Board

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  8.    WFA publishes marketing capabilities playbook
    Marketing capabilities

    WFA publishes marketing capabilities playbook

    The First 100 Days of a Marketing Capability Leader builds on insights from seasoned capability…

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  9.    WFA calls on brands to reconsider media spend in Russia
    Brand safetyBrand safety

    WFA calls on brands to reconsider media spend in Russia

      

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  10.    WFA launches global guide to media contracts excellence
    Media governanceMedia transparencyProgrammatic

    WFA launches global guide to media contracts excellence

    The guide looks at ten areas of best practice around the world

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  11.    WFA names Kredo and McLachlan as new co-chairs of Sourcing Forum
    Marketing procurement

    WFA names Kredo and McLachlan as new co-chairs of Sourcing Forum

    Mars and P&G execs to take on the task of pushing further improvements in marketing procurement practices across the…

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  12.    WFA returns to face-to-face events with Global Marketer Week in Athens

    WFA returns to face-to-face events with Global Marketer Week in Athens

    Speakers include marketing leaders from Dole Sunshine Company, Mastercard, Procter & Gamble and Unilever as well as Sir John…

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  13.    Conny Braams named WFA Global Marketer of the Year 2021

    Conny Braams named WFA Global Marketer of the Year 2021

    Unilever's Chief Digital and Marketing Officer was selected from a shortlist of seven

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  14.    Credit Suisse, Essity and Heineken sign up to WFA’s Planet Pledge

    Credit Suisse, Essity and Heineken sign up to WFA’s Planet Pledge

    Twenty-five global brand owners have now signed up to WFA Planet Pledge, representing $43bn in ad global spend.

    National…

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  15.    WFA President Emeritus David Wheldon awarded OBE

    WFA President Emeritus David Wheldon awarded OBE

    The award recognises his work as WFA president and his wider contribution to the marketing industry over his illustrious 37 year…

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