Agencies & Partners - page 18

Search field

Agencies & Partners

  1.    Survey results on Media Agency Remuneration 2016
    Agency remuneration & contracts

    Survey results on Media Agency Remuneration 2016

    WFA surveyed members on the the subject of media agency remuneration in Q4 2015.

    Read more about "Survey results on Media Agency Remuneration 2016"
  2.    Survey results on Marketing in ASEAN
    Agency managementIntegrated marketing

    Survey results on Marketing in ASEAN

    This document was designed as a means to benchmark thoughts and actions in relation to marketing in ASEAN. It contains consolidated,…

    Read more about "Survey results on Marketing in ASEAN"
  3.    Benchmark on Use of e-auctions & e-sourcing for marketing suppliers
    Agency managementMarketing procurement

    Benchmark on Use of e-auctions & e-sourcing for marketing suppliers

    A WFA benchmark on the use of e-auctions and e-sourcing with marketing communications suppliers, focusing on processes, tools and…

    Read more about "Benchmark on Use of e-auctions & e-sourcing for marketing suppliers"
  4.    Survey Results on Sourcing ad production
    Agency evaluation & performanceMarketing procurement

    Survey Results on Sourcing ad production

    Survey in partnership with APR on sourcing ad production, the use of decoupling and its methodology, savings and benefits.

    Read more about "Survey Results on Sourcing ad production"
  5.    Survey results on Best practice in media agency contract management
    Agency managementMarketing procurement

    Survey results on Best practice in media agency contract management

    A survey investigating which marketing departments are primarily responsible for contracts and MSAs, how the terms are communicated…

    Read more about "Survey results on Best practice in media agency contract management"
  6.    Benchmark on Decentralised Media Agency Recommendations
    Agency review & pitchingMarketing procurement

    Benchmark on Decentralised Media Agency Recommendations

    WFA benchmark conducted for a member interested in finding media agencies in several key geographies.

    Read more about "Benchmark on Decentralised Media Agency Recommendations"
  7.    Survey on Media Procurement Excellence
    Agency evaluation & performanceAgency remuneration & contractsMarketing procurement

    Survey on Media Procurement Excellence

    Survey in partnership with ID Comms on best-in-class media procurement: prevalence of Media Leadership Councils, how paid media is…

    Read more about "Survey on Media Procurement Excellence"
  8.    Survey results on Global Partnerships
    Agency management

    Survey results on Global Partnerships

     

    Read more about "Survey results on Global Partnerships"
  9.    Benchmark on Recommended agency fee negotiators in Asia
    Agency remuneration & contractsAgency review & pitchingMarketing procurement

    Benchmark on Recommended agency fee negotiators in Asia

    WFA benchmark conducted for a member looking for recommendations on suppliers for agency fee negotiations in APAC.

    Read more about "Benchmark on Recommended agency fee negotiators in Asia"
  10.    Building Social Communities
    ChannelsInfluencers

    Building Social Communities

    What are the key forces behind successful social communities, how to systematically nurture them for consumer to consumer advocacy,…

    Read more about "Building Social Communities"
  11.    Benchmark on Media rebates & agency remuneration China
    Agency managementAgency remuneration & contractsMarketing procurement

    Benchmark on Media rebates & agency remuneration China

    A benchmark examining average media rebate levels and agency remuneration levels among clients in China.

    Read more about "Benchmark on Media rebates & agency remuneration China"
  12.    Benchmark on Recommended search agencies in LATAM
    Agency managementIntegrated marketing

    Benchmark on Recommended search agencies in LATAM

    WFA benchmark conducted for a member looking for recommendations on search agencies in LATAM.

    Read more about "Benchmark on Recommended search agencies in LATAM"

Upcoming events

See all events
  1. Join us on 24 January (10am New York | 3pm London) for a webinar about diversity and representation in media.

    More information Register for this meeting

  2. DSA/DMA Task Force

    25 Jan 2022

    WFA’s DSA/DMA task force brings together policy leads within WFA membership to discuss, plan and develop advocacy and outreach on the EU Digital Services Act and Digital Markets Act.

    More information Register for this meeting

  3. Join System1’s Chief Innovation Officer, Orlando Wood, as he shares insights from his latest book, Look out, published by the IPA.

    More information Register for this meeting

  4. Planet Pledge is a CMO-led framework designed to galvanise action from marketers within our membership to promote and reinforce attitudes and behaviours which will help the world meet the challenges laid out in the UN SDGs.

    More information Register for this meeting

WFA is the only organisation representing and connecting global marketers

WFA is the only global organisation representing the common interests of marketers. It brings together the biggest markets and marketers worldwide, representing roughly 90% of all the global marketing communications spend, almost US$ 900 billion annually. WFA champions responsible and effective marketing communications.

More about us

Become a WFA Member

You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out" - Raja Rajamannar, CMO Mastercard

  • Save time and money
  • Cut down on trial and error
  • Put yourself in a better negotiating position
  • Make better informed decisions
  • Manage risk and reputation
  • See and act on the bigger picture
More about membership