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Agencies & Partners
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Media governanceAgency evaluation & performanceBenchmark on Media auditor RFP
Read more about "Benchmark on Media auditor RFP"WFA benchmark conducted for a member that was about to begin an RFP process for a global media auditor appointment and was…
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Agency managementMarketing procurementData & analyticsBenchmark on recommended Customer Data Strategy Consultants
Read more about "Benchmark on recommended Customer Data Strategy Consultants"WFA benchmark conducted for a member looking for recommended Customer Data Strategy Consultants.
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Agency managementMarketing procurementBenchmark on recommended Creative agencies in Middle East
Read more about "Benchmark on recommended Creative agencies in Middle East"WFA benchmark conducted for a member looking for recommended creative agencies in Saudi Arabia. More specifically agencies that…
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Agency evaluation & performanceMarketing procurementSurvey on measuring market share
Read more about "Survey on measuring market share"Survey on how members track and measure market share, looking at available data sources, satisfaction with supplier services, and…
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Agency managementMarketing procurementBenchmark on recommended eCommerce partners in Europe
Read more about "Benchmark on recommended eCommerce partners in Europe"WFA benchmark conducted for a member looking for recommendations on eCommerce partners in Europe.
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Agency managementAgency review & pitchingMarketing procurementBenchmark on recommended creative agencies and consultancies
Read more about "Benchmark on recommended creative agencies and consultancies"An overview of creative agencies and consultancies in Australia specialising in the fashion and beauty sectors.
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Agency managementBenchmark on Fashion/beauty agencies in Australia
Read more about "Benchmark on Fashion/beauty agencies in Australia" -
Agency remuneration & contractsMarketing procurementBenchmark on the use of supply chain financing
Read more about "Benchmark on the use of supply chain financing"Benchmark on the use of supply chain financing within marketing, looking at how the extension of payment terms can be mitigated by…
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Agency managementAgency remuneration & contractsMarketing procurementOrganisation & structureSurvey on China agency rosters
Read more about "Survey on China agency rosters"Survey on the way WFA members structure their agency rosters in China vs. elsewhere in the world.
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Agency managementMarketing procurementSurvey on Managing PR suppliers
Read more about "Survey on Managing PR suppliers"Survey on how members source and manage the public relations category.
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Marketing procurementWebinar: Sourcing ad production
Read more about "Webinar: Sourcing ad production"In-depth webinar with Advertising Production Resources (APR) on sourcing ad production for WFA…
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Agency managementMarketing procurementBenchmark on recommended consultancies for brand architecture development
Read more about "Benchmark on recommended consultancies for brand architecture development"WFA benchmark conducted for a member looking for recommendations on consultancies for brand architecture development.
Our upcoming events
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This meeting is for WFA DEI Taskforce members only.
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Join Mark Gallagher (EVP Global Investment) at Omnicom Media Group as we dig into global media pricing trends for 2024 (and beyond).
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ProcureCon Australia 2024 gathers procurement leaders for networking, strategy refinement, and trend discovery in a rapidly evolving landscape.
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Read more about Global Marketer Week 2024.
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WFA's Executive Committee meets quarterly to discuss the organisation's priorities and guide WFA strategy.
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The WFA AGM will give members a review of the past year’s activities, challenges and major achievements.
About WFA
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You can’t solve every problem by yourself. That is why our members turn to the wisdom of our WFA network of global marketers. “You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out.” - Raja Rajamannar, CMO Mastercard.