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I subscribeCurrent and future events, like the global pandemic and ongoing unrest in Ukraine, may change how consumers define happiness. That's…
A WFA member has recently experienced a substantial decrease in the number of people opting into cookies tracking meaning that their…
A WFA member was looking for reviews of GMP365
A member of the WFA Insight Forum is looking for partnering with agencies for online communities and advisory boards
WFA’s second member benchmark on the French, Austrian and Italian decisions finding Google Analytics in breach of GDPR.
Building on the recent WFA study Global eCommerce and Marketing, this Forum turns the spotlight to China and how…
WFA podcast host, David Wheldon, speaks with Rupen Desai, Global Chief Marketing Officer at Dole Sunshine Company, about brands…
WFA podcast host, David Wheldon, speaks with Matt Brittin, EMEA President at Google, about about brand safety, more inclusive…
Building on the recent WFA study Global eCommerce and Marketing, this Forum continues the conversations around eCommerce with a…
A WFA member was reviewing their agreements with their various media/digital/CRM agencies and reached out with a view of trying to…
A WFA member reached out with a view of trying to establish some benchmarks for the % of media investment that goes into each stage…
Meeting overview and presentations from WFA’s Media Forum on Media in the Metaverse – 18th May…
For global/regional market research and consumer insight specialists
If you want to get a comprehensive understanding of privacy developments in the US in 2023 and beyond then join us for this one-hour webinar.
WFA’s Transparency in Political Advertising Task Force brings together policy leads within WFA membership to discuss, plan and develop advocacy and outreach on the EU proposal on the transparency and targeting of political advertising.
Inspiration for the media and marketing agenda in 2023.
Boasting over a 1700 marketing sourcing contacts around the world, the Sourcing Forum has been referred to as a group of “enlightened marketing procurement specialists”.
Open to all GARM members
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"You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out" - Raja Rajamannar, CMO Mastercard