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I subscribeA practical guide to ensuring responsible data use across the entire digital advertising value chain.
Member-only content,…
In a new year's address, WFA President David Wheldon has called on its members to invest in building lasting relationships.
GDPR will rip the ad ecosystem apart, and maybe that's what our industry needs, writes WFA Stephan Loerke.
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When it comes to the EU’s new General Data Protection Regulation, 7 out of 10 marketers are in the dark. Maybe you’re…
Not fully aware of the implications of GDPR? You’re not alone.
Some soundbites for marketers from this year’s Web Summit in Lisbon
Members of the global consumer insight community address how to develop companies into insights-led organisations.
…actually an acronym: GDPR. Standing for General Data Protection Regulation, EU’s new data rules are set to be one of…
WFA member benchmark. For additional details, please log in.
WFA member benchmark. For additional details, please log in.
The consumer insight community is realising some unexpected benefits from virtual reality.
This meeting is for WFA DEI Taskforce members only.
Join Mark Gallagher (EVP Global Investment) at Omnicom Media Group as we dig into global media pricing trends for 2024 (and beyond).
ProcureCon Australia 2024 gathers procurement leaders for networking, strategy refinement, and trend discovery in a rapidly evolving landscape.
Read more about Global Marketer Week 2024.
WFA's Executive Committee meets quarterly to discuss the organisation's priorities and guide WFA strategy.
The WFA AGM will give members a review of the past year’s activities, challenges and major achievements.
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I subscribeWe connect the best marketers from the world’s biggest brands and national associations from more than 60 markets. Together, we make marketing better by sharing unparalleled experiences, knowledge and leadership that are simply not available anywhere else. WFA represents 90% of global marketing communications spend.
You can’t solve every problem by yourself. That is why our members turn to the wisdom of our WFA network of global marketers. “You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out.” - Raja Rajamannar, CMO Mastercard.