Industry issues

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Industry issues

  1.    The big questions this year, answered by LIONS Live
    Creativity

    The big questions this year, answered by LIONS Live

    In the absence of the annual industry meetup on the French Riviera, in June WFA asked seven industry experts: “If you…

    Read more about "The big questions this year, answered by LIONS Live"
  2.    Three hot topics in digital policy
    Digital policyData collection & privacy

    Three hot topics in digital policy

    Privacy, content and ethics are critical issues for companies seeking to get one step ahead, says Gabrielle Robitaille, Digital…

    Read more about "Three hot topics in digital policy"
  3.    Time to stop covering up our diversity

    Time to stop covering up our diversity

    We're at an important moment in the diversity conversation and understanding 'covering up' is part of unpacking that, says Jerry…

    Read more about "Time to stop covering up our diversity"
  4.    Putting an end to racially-loaded terms in marketing

    Putting an end to racially-loaded terms in marketing

    WFA CEO, Stephan Loerke, calls on the industry to change the narrative and to stop using terms such as 'whitelist' and 'blacklist'…

    Read more about "Putting an end to racially-loaded terms in marketing"
  5.    DGX meeting overview (July 2020)
    Digital policyMarketing lawData collection & privacy

    DGX meeting overview (July 2020)

    Overview of the Digital Governance Exchange (DGX) meeting held remotely on 7 July, 2020.

    Read more about "DGX meeting overview (July 2020)"
  6.    COVID Compendium for Global Marketers
    Brand safetyChannelsBrand safetyAgency rosters

    COVID Compendium for Global Marketers

    What actions are brands taking around the world? WFA has compiled stories from around the world from marketers, for marketers.

    Read more about "COVID Compendium for Global Marketers"
  7.    DSA task force Meeting Overview (June 2020)
    Digital policyMarketing law

    DSA task force Meeting Overview (June 2020)

    The WFA DSA task force met on 10 and 23 June 2020 to discuss the Digital Services Act.

    Read more about "DSA task force Meeting Overview (June 2020)"
  8.    It’s time for action

    It’s time for action

    WFA CEO, Stephan Loerke, explains why our industry must address diversity and inclusion in the content it produces as well as…

    Read more about "It’s time for action"
  9.    Data Ethics Board meeting overview (June 2020)
    Digital policyData collection & privacy

    Data Ethics Board meeting overview (June 2020)

    Overview of the Data Ethics Board meeting held on 23 June 2020.

    Read more about "Data Ethics Board meeting overview (June 2020)"
  10.    Why marketers must embrace ethical data use
    Digital policyData collection & privacy

    Why marketers must embrace ethical data use

    To coincide with the launch of the world’s first guide on data ethics for brands, Data Ethics – The Rise of Morality in…

    Read more about "Why marketers must embrace ethical data use"
  11.    Advertisers demand transparency and clarity around platforms’ content policies
    Brand safetyBrand safety

    Advertisers demand transparency and clarity around platforms’ content policies

    Statement by WFA CEO, Stephan Loerke

    Read more about "Advertisers demand transparency and clarity around platforms’ content policies"
  12.    Joint WFA-TIE position: product placement under the revised AVMSD
    Marketing to childrenMarketing law

    Joint WFA-TIE position: product placement under the revised AVMSD

    A joint position paper with Toy Industries of Europe offering recommendations for the transposition of the revised Audiovisual Media…

    Read more about "Joint WFA-TIE position: product placement under the revised AVMSD"

Our upcoming events

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  1. DEI Taskforce meeting

    30 Apr 2024

  2. Join Mark Gallagher (EVP Global Investment) at Omnicom Media Group as we dig into global media pricing trends for 2024 (and beyond).

    More information Register for this meeting

  3. ProcureCon Australia 2024 gathers procurement leaders for networking, strategy refinement, and trend discovery in a rapidly evolving landscape.

    More information Register for this meeting

  4. Global Marketer Week

    Toronto Canada

    14 May 2024

    Read more about Global Marketer Week 2024.

    More information Register for this meeting

  5. WFA Executive Committee Meeting

    Toronto Canada

    14 May 2024

    WFA's Executive Committee meets quarterly to discuss the organisation's priorities and guide WFA strategy.

    More information Register for this meeting

  6. Annual General Meeting

    Toronto Canada

    14 May 2024

    The WFA AGM will give members a review of the past year’s activities, challenges and major achievements.

    More information Register for this meeting

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