Industry issues

Search field

Industry issues

  1.    Media Forum Overview - Global Marketer Week Istanbul 2023
    Ad fraud & verificationAudience measurementBrand safetyMedia governanceMedia transparencyProgrammaticDigital policyBrand safetyMedia measurementValue of advertisingDiversity & InclusionOrganisation & structure

    Media Forum Overview - Global Marketer Week Istanbul 2023

    Meeting overview and agenda from WFA’s Global Marketer Week Media Forum on the 26th of April 2023.

    Read more about "Media Forum Overview - Global Marketer Week Istanbul 2023"
  2.    DGX meeting overview (June 2023)
    Digital policy

    DGX meeting overview (June 2023)

    Overview of the Digital Governance Exchange (DGX) meeting held remotely on 15 June 2023

    Read more about "DGX meeting overview (June 2023)"
  3.    “We all benefit when organisations treat everyone equally”

    “We all benefit when organisations treat everyone equally”

    WFA's Diversity Ambassadors Jerry Daykin (Beam Suntory), Daniela Tabarracci (The Walt Disney Company), Efrain Ayala (Reckitt) and…

    Read more about "“We all benefit when organisations treat everyone equally”"
  4.    If Artificial Intelligence can end humanity, just imagine what it can do for marketing!
    Digital policy

    If Artificial Intelligence can end humanity, just imagine what it can do for marketing!

    If we are to believe all the articles currently being written on the subject of Artificial Intelligence, it’s highly probable…

    Read more about "If Artificial Intelligence can end humanity, just imagine what it can do for marketing!"
  5.    This Pride month, brands have an important choice to make
    Diversity & Inclusion

    This Pride month, brands have an important choice to make

    What happens if you put 20,000 lesbians in a desert and give them a lot of alcohol and a large swimming pool? There are plenty of…

    Read more about "This Pride month, brands have an important choice to make"
  6.    Responsible Food Marketing Policy – WFA key messages
    Food marketingSelf-regulationMarketing to children

    Responsible Food Marketing Policy – WFA key messages

     WFA’s key messages advocating for proportionate, evidence-based and robust policies on food marketing and children

    Read more about "Responsible Food Marketing Policy – WFA key messages"
  7.    RAC Programme Meeting Overview (May 2023)
    Marketing to children

    RAC Programme Meeting Overview (May 2023)

    Meeting overview, presentations and briefings from WFA’s Responsible Advertising and Children (RAC) programme meeting on 1…

    Read more about "RAC Programme Meeting Overview (May 2023)"
  8.    PAG Meeting Overview (May 2023)
    Digital policyMarketing law

    PAG Meeting Overview (May 2023)

    Meeting overview and presentations from WFA’s Policy Action Group (PAG) meeting on 23 May 2023.

    Read more about "PAG Meeting Overview (May 2023)"
  9.    Meta Q&A on privacy and advertising
    Digital policy

    Meta Q&A on privacy and advertising

    A Q&A session with Meta on recent privacy and advertising developments, and how they impact advertisers.

     

    Read more about "Meta Q&A on privacy and advertising"
  10.    Overview of the DSA/DMA Taskforce meeting held remotely on 10 May 2023.
    Digital policy

    Overview of the DSA/DMA Taskforce meeting held remotely on 10 May 2023.

    WFA’s DSA/DMA task force brings together policy leads within WFA membership to discuss, plan and develop advocacy and outreach…

    Read more about "Overview of the DSA/DMA Taskforce meeting held remotely on 10 May 2023."
  11.    “We’re going to have to be amazingly humble”
    Brand safetyMedia governanceBrand safetyMarketing lawBrand purposeBrand reputationMarketing operationsMedia transformation

    “We’re going to have to be amazingly humble”

    WFA CEO, Stephan Loerke, offers his verdict on WFA Global Marketer Week in…

    Read more about "“We’re going to have to be amazingly humble”"
  12.    WFA Survey: Responsible Marketing Frameworks
    Brand safetyDigital policyBrand safetyFood marketingSelf-regulationMarketing to childrenDiversity & InclusionMarketing law

    WFA Survey: Responsible Marketing Frameworks

    Responsible Marketing Frameworks are becoming increasingly critical for brands. WFA ran a survey during the beginning of 2023…

    Read more about "WFA Survey: Responsible Marketing Frameworks"

Our upcoming events

See all events
  1. WFA's Executive Committee meets quarterly to discuss the organisation's priorities and guide WFA strategy.

    More information Register for this meeting

  2. This meeting is for signatory members only. Planet Pledge is a CMO-led framework designed to galvanise action from marketers within our membership to promote and reinforce attitudes and behaviours which will help the world meet the challenges laid out in the UN SDGs.

    More information Register for this meeting

  3. Open to all GARM members

    More information Register for this meeting

  4. Open to all GARM members

    More information Register for this meeting

  5. In partnership with IAA World Congress for 3-day brand-centric growth event: sustainability, creativity & AI, DE&I.

    More information Register for this meeting

  6. WFA Forum Connect

    Amsterdam Netherlands

    06 Mar 2024

    WFA Forum Connect is returning to Amsterdam, bringing together WFA’s marketing communities around the common goal of better integration.

    More information Register for this meeting

Get analysis, insights & opinions from the world's top marketers

Sign up to our newsletter.

I subscribe
About WFA

We are the only global network for marketers

We connect the best marketers from the world’s biggest brands and national associations from more than 60 markets. Together, we make marketing better by sharing unparalleled experiences, knowledge and leadership that are simply not available anywhere else. WFA represents 90% of global marketing communications spend.

More about WFA

Become a WFA member and get involved

You can’t solve every problem by yourself. That is why our members turn to the wisdom of our WFA network of global marketers. “You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out.” - Raja Rajamannar, CMO Mastercard.

Join WFA