Paraguay celebrates 50th issue of marketing magazine

The Paraguay Advertisers Chamber (CAP) celebrated the 50th issue of their print magazine Revista CAP with an exclusive gathering of top marketing and media professionals.

Carlos Jorge Biedermann, CAP President, said during the event: "The CAP magazine has two dimensions: one having to do with brands, communications and marketing and one that has to do with the national reality."

The magazine has been in publication for the past six years and comes in both print and digital. It serves as a source for the latest news and trends in marketing both locally and internationally, as well as an advertising space for Paraguayan companies. It has a circulation of 3,000 copies, soon to be increased to 3,500, which is seen as 'optimal' by Carlos Jorge Biedermann, who stressed that the focus is on the quality, rather than the quantity produced.

For more information, contact CAP.