Why brand safety matters
Industry issues
1 minute read
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It’s worth reminding ourselves why brand safety matters and how global advertisers have taken the lead in trying to make digital platforms places where they are comfortable for their brands to appear. WFA CEO Stephan Loerke explains.
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Stephan Loerke
Opinions
14 November 2022
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Article details
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Stephan Loerke
Opinions
14 November 2022
