CMO Forum, London (October 2024)

 WFA hosted an in-person CMO Forum in October 2024. The forum brought together 33 of CMOs and senior marketers to discuss creative transformation.

 Presentations from WFA members covered topics such as harnessing DEI in content production, marketing strategy for the future, evolving a creative brand, and navigating AI from a policy and creative standpoint.

 Thank you to Diageo for hosting us in their offices in London for this session. WFA members can access the meeting overview and presentation shared by WFA by downloading at the links below.