Agency review & pitchingDigital transformationMarketing operations
Benchmark: Naming Agency recommendations
WFA member benchmark on naming agency recommendations.
Agency evaluation & performanceAgency managementMarketing procurement
Benchmark: 3rd-party consultant to manage the Client-Agency relationship
WFA member bechmark. For additional details, please log in.
Audience measurementProgrammaticDigital transformationMarketing technologyMarketing technology
APAC Programmatic Maturity Report 2018
WFA member report. For additional details, please log in.
Media Forum meeting overview (February 2019, Singapore)
Overview of the Media Forum held on February 12th, 2019 in Singapore.
ProgrammaticDigital transformationMarketing technologyMarketing technology
Benchmark: Programmatic Practice & Proficiency in APAC
23 senior client-side marketers and leaders across the Asia Pacific Region provided their responses to 6 questions on programmatic…
Agency review & pitchingConsumer insight
Benchmark: Agency recommendation, India: Lifestyle communications/quantitative product research
This WFA member benchmark covers recommendations for agency partners in India that either specialise in new product concept…