Posts about Agency performance

Related content

1. 
   Benchmarks & surveys

   1 June 2015
   Agency managementInfluencersInfluencersMarketing procurementOrganisation & structure

   Benchmark on managing usage rights

   WFA

   Research looking at how specialist agencies are used to manage the negotiation of talent rights for celebrities, actors and…

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2. 
   Reports & whitepapers

   1 June 2015
   Agency evaluation & performanceAgency remuneration & contractsMarketing procurement

   Marketing Sourcing KPIs

   WFA

   The most common financial, sourcing and agency performance metrics and KPIs used by members (also covering procurement value beyond…

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3. 
   Benchmarks & surveys

   15 March 2015
   Agency evaluation & performanceDigital transformationMedia transformation

   Survey on digital investment trends and digital agency management

   WFA

   Survey looking at current and future projected digital marketing investment trends among WFA members.

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4. 
   Benchmarks & surveys

   12 February 2015
   Agency managementAgency remuneration & contractsMarketing procurement

   Benchmark on health and safety compliance and media agency contracts

   WFA

   Benchmark on whether clients have sight of the impact of health and safety compliance on media agency contracts.

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5. 
   Benchmarks & surveys

   20 January 2015
   Agency managementMarketing technologyMarketing procurementMarketing technologyMarketing technology

   Benchmark on working with digital asset management suppliers

   WFA

   Benchmark on working with digital asset management suppliers and software providers who implement workflow management.

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6. 
   Guides & templates

   8 January 2015
   Agency evaluation & performanceAgency remuneration & contracts

   Guide on Global Agency Remuneration Trends and the use of performance metrics (2014)

   WFA

   A WFA report on how global trends in performance based remuneration are evolving, and how metrics are weighted by agency type.

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7. 
   Benchmarks & surveys

   12 June 2013
   Agency managementAgency review & pitchingMarketing procurement

   Survey on sourcing PR

   WFA

   Survey on how members source Public Relations suppliers and agencies, the trends within the category and how investment is…

   Read more about "Survey on sourcing PR"