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Digital policyMarketing law
The EU Digital Services Act: implications for advertisers
WFA has developed a briefing on the EU Digital Services Act which outlines the key provisions relevant for advertisers.
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WFA amendment suggestions for the proposal on the transparency and targeting of political advertising
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Digital policy
EU Digital Markets Act: WFA briefing, February 2022
WFA has prepared an overview of EU institutions’ positions and WFA next steps on the DMA.
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EU Digital Services Act: WFA briefing, February 2022
WFA has prepared an overview of EU institutions’ positions and WFA next steps on the DSA.
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Digital policyMarketing law
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WFA has developed a briefing on the EU Digital Markets Act which outlines the key provisions relevant for advertisers.
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WFA response to the WHO consultation on the first draft of the Global Alcohol Action Plan 2022-2030
The global action plan looks to to strengthen the implementation of the Global Strategy to Reduce the Harmful Use of…
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Media governanceMarketing law
Briefing: New Mexican media transparency law
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Brand safetyBrand safetyData-driven marketing
The Evolution of Data-Driven Marketing: Preparing for Digital Media’s Privacy-first Future
A curated list of WFA resources to inform and shape your strategy
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Marketing law
Emerging trend - ad bans for fossil fuels
Advertising restrictions for fossil fuels are gaining traction across Europe, as national and city governments develop and implement…
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Digital policy
WFA responses to EU public consultation on a Digital Levy
WFA responses to the European Commission consultation on an EU digital levy
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Digital policyMarketing law
WFA position paper on the EU Digital Services Act
WFA’s position paper on the Digital Services Act, a proposed legislation aimed at tackling illegal content online and…
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Programmatic
WFA position paper on the EU Digital Markets Act
WFA’s position paper on the Digital Markets Act, a proposed legislation aimed at addressing the market power of large online…