Related content
-
Marketing technologyMarketing technology
Sourcing Forum meeting overview (March 2022)
Overview of the Sourcing Forum held remotely on March 2, 2022.
-
Media transparencyMarketing technologyData-driven marketingMarketing technology
Media Forum Meeting Overview (February 2021)
Overview of the Media Forum held on 18 February, 2021.
-
Digital transformationMarketing capabilitiesMarketing technologyMarketing technology
WFA Better Marketing Pod Ep 5: On digital transformation with L'Oréal’s Lubomira Rochet
WFA Podcast host, David Wheldon, speaks with Lubomira Rochet, L'Oréal's Chief Digital Officer
-
Marketing technologyMarketing technology
WFA Better Marketing Pod Ep 4: On next generation marketing with Mastercard's Raja Rajamannar
David Wheldon speaks with Raja Rajamannar, CMO at Mastercard and WFA President.
-
Marketing technologyMarketing technology
WFA President launches book on next generation marketing
Mastercard CMO, Raja Rajamannar, has written a new book detailing the challenges and solutions to the coming technology-driven…
-
Media transparencyProgrammaticMarketing technologyData-driven marketingMarketing technology
Media Forum Meeting Overview (November & December 2020)
Overview of the Media Forum held on 19 November and 3 December 2020
-
Marketing technologyMarketing technology
Media Forum Meeting Overview (November 2020, Singapore)
Overview of the Media Forum held on November 19th, 2020 in Singapore via Zoom.
-
Marketing technologyData-driven marketingMarketing technology
Media Forum Meeting Overview (September 2020)
Overview of the Media Forum held on 22 September, 2020.
-
Digital transformationMarketing technologyMarketing technology
Belgium’s first virtual Trends Day identifies 5 key industry trends
More than 1,500 industry professionals from Belgium and beyond attended this year’s virtual UBA Trends Day
-
ProgrammaticMarketing technologyData-driven marketingMarketing technology
Programmatic & Data Forum Meeting Overview (September 2020)
Overview of the Media Forum held on 9 September, 2020.
-
ProgrammaticMarketing technologyData-driven marketingMarketing technology
Programmatic trading accounts for more than two fifths of global digital media investment by major multinationals
In-house and hybrid trading models now used by 84% of respondents
-
Marketing technologyMarketing technology
Norwegian association unveils new adtech and martech guidance
ANFO launches free advice service, information hub and academy to help marketers navigate adtech and martech landscape