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AI (Artificial Intelligence)Agency managementMarketing technologyAIMarketing technologyMarketing technologyEighty percent of brands have concerns about agency use of GenAI
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WFA names expert jury for 2024 Global Marketer of the Year
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Nominations open for WFA Global Marketer of the Year 2024
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GARM & Ad Net Zero announce global framework to measure media's carbon emissions
Read more about "GARM & Ad Net Zero announce global framework to measure media's carbon emissions"Please note that GARM was discontinued on August 8. See more here.
The Global Media Sustainability Framework is a…
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Setting targets on DEI in production can be a challenge for half of major multinationals
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WFA adds new faces to global leadership team
Read more about "WFA adds new faces to global leadership team"WFA has bolstered its leadership team with new business leaders joining its Executive Committee.
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Digital policyAIWFA names leadership team for new AI Community
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WFA reveals shortlist for Global Marketer of the Year 2023
Read more about "WFA reveals shortlist for Global Marketer of the Year 2023"Expert jury selects top global marketing leaders from AB InBev, L’Oréal, Mattel, McDonald’s and Nestlé.…
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WFA’s Planet Pledge welcomes seven more multinationals
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Marketing procurementBrands missing social opportunities of sponsorship
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