Posts about Sourcing Forum

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  1.    Spotlight: The rise of freelance talent
    Marketing procurement

    Spotlight: The rise of freelance talent

    Freelancing has exploded in popularity in the past years, with companies struggling to source talent and fill vacancies, and…

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  2.    Benchmark: Recommended brand activation agencies in Germany

    Benchmark: Recommended brand activation agencies in Germany

    WFA member benchmark on recommended brand activation agencies in Germany.

    Read more about "Benchmark: Recommended brand activation agencies in Germany"
  3.    Tech & tools in marketing procurement
    Marketing procurement

    Tech & tools in marketing procurement

    This WFA report written in partnership with Flock Associates – The Marketing Transformation Company, explored…

    Read more about "Tech & tools in marketing procurement"
  4.    Sourcing Forum meeting overview (May 2022)
    Marketing procurement

    Sourcing Forum meeting overview (May 2022)

    Overview of the Sourcing Forum held remotely on May 25, 2022.

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  5.    Benchmark: Market research - challenges and solutions in sharing Nielsen’s data

    Benchmark: Market research - challenges and solutions in sharing Nielsen’s data

    WFA member benchmark on the challenges and solutions in sharing Nielsen’s data. 

    Read more about "Benchmark: Market research - challenges and solutions in sharing Nielsen’s data"
  6.    Sourcing Forum meeting overview (May 2022)
    Marketing procurement

    Sourcing Forum meeting overview (May 2022)

    Overview of the Sourcing Forum held remotely on May 17, 2022.

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  7.    Benchmark: Sourcing approach to agency pitch

    Benchmark: Sourcing approach to agency pitch

    This WFA member benchmark examined the current sourcing approach to agency pitch.

    Read more about "Benchmark: Sourcing approach to agency pitch"
  8.    Benchmark: Global Category Management – Influencer Marketing
    Marketing procurementOrganisation & structure

    Benchmark: Global Category Management – Influencer Marketing

    This WFA member benchmark examined the category management of Influencer Marketing

    Read more about "Benchmark: Global Category Management – Influencer Marketing"
  9.    Spotlight: Effective financial management – a focus on marketing activation

    Spotlight: Effective financial management – a focus on marketing activation

    Auditing is dead – long live auditing!

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  10.    Spotlight: Effective financial management – a focus on influencer marketing, PR and social

    Spotlight: Effective financial management – a focus on influencer marketing, PR and social

    Auditing is dead – long live auditing!

    Read more about "Spotlight: Effective financial management – a focus on influencer marketing, PR and social"
  11.    Sourcing Forum meeting overview (April 2022)
    Marketing procurement

    Sourcing Forum meeting overview (April 2022)

    Overview of the Sourcing Forum held in Athens on April 6, 2022.

    Read more about "Sourcing Forum meeting overview (April 2022)"
  12.    Benchmark: Recruitment of marketing sourcing talent
    Marketing procurementOrganisation & structure

    Benchmark: Recruitment of marketing sourcing talent

    WFA member benchmark on recruiting marketing sourcing talent

    Read more about "Benchmark: Recruitment of marketing sourcing talent"