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Self-regulation
A new dawn for ad standards in Colombia
Read more about "A new dawn for ad standards in Colombia"I was in Bogotá in early April for a two-day visit where our local association is orchestrating the relaunch of industry-led…
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Data collection & privacyLet's make 2018 the year of transparency, says WFA President David Wheldon
Read more about "Let's make 2018 the year of transparency, says WFA President David Wheldon"In a new year's address, WFA President David Wheldon has called on its members to invest in building lasting relationships.
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Data collection & privacyGDPR data-privacy rules signal a welcome revolution, says WFA CEO
Read more about "GDPR data-privacy rules signal a welcome revolution, says WFA CEO"GDPR will rip the ad ecosystem apart, and maybe that's what our industry needs, writes WFA Stephan Loerke.
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WFA CEO: 2017 in review
Read more about "WFA CEO: 2017 in review"Stephan Loerke, WFA's CEO, looks back at 2017 and what it meant from a brand owners' perspective
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Erard Gilles joins WFA's public affairs team
Read more about "Erard Gilles joins WFA's public affairs team"Erard’s work will focus on online advertising and digital policy.
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State of the Union at Global Marketer Week 2017
Read more about "State of the Union at Global Marketer Week 2017"David Wheldon, WFA President, CMO RBS
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Digital policyAd blocking
WFA statement on Coalition for Better Ads standards
Read more about "WFA statement on Coalition for Better Ads standards"Stephan Loerke, WFA CEO, in relation to the release of initial Better Ads Standards for desktop and mobile web in North America and…
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Digital policyAd blocking
WFA statement on Coalition for Better Ads standards by CEO Stephan Loerke
Read more about "WFA statement on Coalition for Better Ads standards by CEO Stephan Loerke"Stephan Loerke, WFA CEO, in relation to the release of initial Better Ads Standards for desktop and mobile web in North America and…
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Programmatic
WFA reacts to recent stories on ad misplacement
Read more about "WFA reacts to recent stories on ad misplacement"Stephan Loerke, WFA CEO, in relation to the recent headlines in the UK media*
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WFA President predicts the year ahead for marketing
Read more about "WFA President predicts the year ahead for marketing"What a year we have left behind: much to reflect on, much to learn from and much to forget but, above all, much to look forward…
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Digital Governance Exchange: 2016 Year in Review
Read more about "Digital Governance Exchange: 2016 Year in Review"In 2016 the concept of digital governance continued to grow in importance within many brands. Previously, good governance was…
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Policy Action Group: 2016 Year in Review
Read more about "Policy Action Group: 2016 Year in Review"Certain sectors continue to face major threats to their ability to communicate with consumers, such as food, alcohol, energy drinks…