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I subscribeThe fourth wave of WFA's programmatic research looks into how members are employing programmatic advertising and how this sector has…
Join Mark Gallagher (EVP Global Investment) at Omnicom Media Group as we dig into media pricing trends in the second half of…
WFA benchmark on possible vendors who could provide creative auditing services.
This member benchmark examines the usage of e-invoicing solutions.
This WFA member survey looks at how organisations are managing virtual events in light of Covid-19
The third wave of research again gathered input from senior multinational marketers on how they are reacting to the ongoing global…
Overview of the Sourcing Forum held remotely on June 12th, 2020.
This webinar covers programmatic supply-chain transparency, following the publication of the ISBA & PWC UK study published…
This WFA member benchmark covers the topic of rights/buyouts of actors and music composers and how to best manage this.
Meeting overview and presentations from WFA’s Capability Forum meeting on 4 June 2020, which took place remotely.
Overview of the CMO Forum held remotely on June 3, 2020.
This member benchmark provides information on how to organize an inclusive event for people with disabilities.
This meeting is for WFA DEI Taskforce members only.
Join Mark Gallagher (EVP Global Investment) at Omnicom Media Group as we dig into global media pricing trends for 2024 (and beyond).
ProcureCon Australia 2024 gathers procurement leaders for networking, strategy refinement, and trend discovery in a rapidly evolving landscape.
Read more about Global Marketer Week 2024.
WFA's Executive Committee meets quarterly to discuss the organisation's priorities and guide WFA strategy.
The WFA AGM will give members a review of the past year’s activities, challenges and major achievements.
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I subscribeWe connect the best marketers from the world’s biggest brands and national associations from more than 60 markets. Together, we make marketing better by sharing unparalleled experiences, knowledge and leadership that are simply not available anywhere else. WFA represents 90% of global marketing communications spend.
You can’t solve every problem by yourself. That is why our members turn to the wisdom of our WFA network of global marketers. “You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out.” - Raja Rajamannar, CMO Mastercard.