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    WFA Global Marketer Week '23 | Rupen Desai: Regenerative marketing: Biggest opportunity of our time?

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  3.    WFA issues Global Media Charter 3.0
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    Read more about "WFA Better Marketing Pod Ep 25: On the role of business in reaching the sustainable development goals with Rob Cameron, Nestlé"
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    WFA member benchmark of recommendations for Marketing Capability Skills Frameworks and Assessments

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    WFA Forum: New York Media Forum Overview - 28th February 2023 – Marketing Effectiveness and First Party Data Strategies

    Meeting overview and agenda from WFA’s New York Media Forum on the 28th of February 2023

    Read more about "WFA Forum: New York Media Forum Overview - 28th February 2023 – Marketing Effectiveness and First Party Data Strategies"
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    Spotlight: Turning D&I into an Accountable Media Metric

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    We were joined by guest speaker, Mark Gallagher (EVP Global Investment) at Omnicom Media Group, as we delved into global media…

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  10.    WFA Better Marketing Pod Ep 24: On brand safety with Gordon Crovitz, NewsGuard
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    WFA Better Marketing Pod Ep 24: On brand safety with Gordon Crovitz, NewsGuard

    WFA podcast host David Wheldon speaks with Gordon Crovitz, Co-founder at NewsGuard, about brand safety and how to ensure that the…

    Read more about "WFA Better Marketing Pod Ep 24: On brand safety with Gordon Crovitz, NewsGuard"
  11.    WFA Forum: Media Forum Overview - 18th January 2023 - Media Transformation - Delivering the future fit organisation
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    WFA Forum: Media Forum Overview - 18th January 2023 - Media Transformation - Delivering the future fit organisation

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    Read more about "WFA Forum: Media Forum Overview - 18th January 2023 - Media Transformation - Delivering the future fit organisation"
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    Digital In-Housing Benchmark - An Agency POV (Second Instalment)

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  1. In recent discussions around Retail Media it has become evidently clear that accounting principals within organisations has become a real challenge for advertisers (CPGs in particular).

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  2. WFA's Executive Committee meets quarterly to discuss the organisation's priorities and guide WFA strategy.

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  3. Digital Governance Exchange (DGX) New York

    New York United States

    27 Sep 2023

    For senior experts from a broad range of functions, including marketing, legal, policy and compliance.

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  4. Generative AI can’t make big decisions for you, but it can help you make better decisions.

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    Meeting for global/regional media directors or similar

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  6. Join Marina Petrova, CEO of Intentful who will explore GenAI’s diverse applications in marketing.

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