Media Governance & Guardianship

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Media Governance & Guardianship

  1.    Survey on Social Media & Social Content Management 2017
    Brand safetyBrand safetyAgency managementInfluencersInfluencersIntegrated marketingBrand reputationOrganisation & structure

    Survey on Social Media & Social Content Management 2017

     WFA member survey. For additional details, please log in.

    Read more about "Survey on Social Media & Social Content Management 2017"
  2.    Change media management
    Media governance

    Change media management

    Digitisation has ushered in a new dawn for media management. Layers of technology, a rapidly evolving ecosystem, transparency…

    Read more about "Change media management"
  3.    Survey on Online Advertising Effectiveness
    Ad fraud & verificationData & analyticsData-driven marketing

    Survey on Online Advertising Effectiveness

       WFA member survey. For additional details, please log in.

    Read more about "Survey on Online Advertising Effectiveness"
  4.    Survey on Media Governance and Guardianship
    Ad fraud & verificationAudience measurementBrand safetyMedia transparencyProgrammaticAd blockingBrand safetyMedia measurementData & analytics

    Survey on Media Governance and Guardianship

     WFA member survey. For additional details, please log in.

    Read more about "Survey on Media Governance and Guardianship"
  5.    Webinar: Cross Device Measurement
    Audience measurement

    Webinar: Cross Device Measurement

    Webinar with DataXu. Cross-device. Multi-screen. Cross channel. These are the latest buzz words you’re likely hearing in the…

    Read more about "Webinar: Cross Device Measurement"
  6.    Benchmark on Scatter vs Upfront: US TV Market
    ChannelsMedia governanceMarketing operationsMarketing procurement

    Benchmark on Scatter vs Upfront: US TV Market

    WFA member benchmark. For additional details, please log in.

    Read more about "Benchmark on Scatter vs Upfront: US TV Market"
  7.    A survey on Social Listening - Tools, Techniques, Metrics & Challenges
    Audience measurementConsumer insightData & analytics

    A survey on Social Listening - Tools, Techniques, Metrics & Challenges

    WFA member benchmark. For additional details, please log in.

    Read more about "A survey on Social Listening - Tools, Techniques, Metrics & Challenges"
  8.    Programmatic management fee benchmarking
    ProgrammaticMedia measurementAgency evaluation & performanceAgency remuneration & contractsData & analytics

    Programmatic management fee benchmarking

     WFA member benchmark. For additional details, please log in.

    Read more about "Programmatic management fee benchmarking"
  9.    Webinar: Programmatic 2.0 – how are clients improving control & transparency in the programmatic space?
    Programmatic

    Webinar: Programmatic 2.0 – how are clients improving control & transparency in the programmatic space?

     WFA's Matt Green will walk through the major findings from WFA’s recent report on programmatic.

    Read more about "Webinar: Programmatic 2.0 – how are clients improving control & transparency in the programmatic space?"
  10.    Benchmark on recommended etail content agencies
    ChannelsAgency managementAgency review & pitching

    Benchmark on recommended etail content agencies

     WFA member benchmark. For additional details, please log in.

    Read more about "Benchmark on recommended etail content agencies"
  11.    Survey results on Programmatic & trading desks
    Media transparencyProgrammaticDigital transformationData & analyticsData-driven marketing

    Survey results on Programmatic & trading desks

     WFA member survey. For additional details, please log in.

    Read more about "Survey results on Programmatic & trading desks"
  12.    Outlook 2017: crunching the numbers in media
    ChannelsData & analytics

    Outlook 2017: crunching the numbers in media

    There will be fewer major sporting events in 2017 than we’ve seen this year.

    Read more about "Outlook 2017: crunching the numbers in media"

Our upcoming events

See all events
  1. Join Mark Gallagher (EVP Global Investment) at Omnicom Media Group as we dig into global media pricing trends for 2024 (and beyond).

    More information Register for this meeting

  2. Media Forum APAC

    Singapore Singapore

    24 Apr 2024

    Meeting for global/regional media directors or similar

    More information Register for this meeting

  3. A one-day conference in Shoreditch, London organised by Creative Equals on how to lead and build inclusive marketing capabilities 

    More information Register for this meeting

  4. The past few years have seen the emergence and evolution of virtual production.

    More information Register for this meeting

  5. AI Community

    24 Apr 2024

    WFA’s AI Community aims to equip brand marketers with the knowledge, insights and practical guidance needed to leverage the potential of AI in an effective, safe and responsible way.

    More information Register for this meeting

  6. Open to all GARM members

    More information Register for this meeting

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