Posts about Gender equality

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1. 
   NewsPress releasesBenchmarks & surveys

   3 June 2021
   Diversity & Inclusion

   WFA launches global industry census in partnership with Campaign, Kantar and agencies associations EACA and VoxComm

   WFA

   National advertiser and agency associations in 27 markets will promote research and…

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2. 
   Reports & whitepapers

   28 May 2021
   Diversity & Inclusion

   Unstereotype Alliance 'State of the Industry' report 2021

   Unstereotype Alliance

   Global action platform report identifies key goals and recommendations for the marketing industry to improve diversity and…

   Read more about "Unstereotype Alliance 'State of the Industry' report 2021"
3. 
   25 May 2021
   Diversity & Inclusion

   Case study | Home Centre: A Dad's Job

   Contagious I/O

   UAE home retailer challenges cultural taboo by being first brand in the country to celebrate single mums in ads

   This article…

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4. 
   Reports & whitepapers

   3 May 2021
   Diversity & Inclusion

   Gender Bias & Inclusion in Advertising in India

   Unicef, Geena Davis Institute

   A Unicef-Geena Davis Institute for Gender in Media analysis of gender representation in 1,000 most viewed advertisements in India on…

   Read more about "Gender Bias & Inclusion in Advertising in India"
5. 
   Case studies

   14 April 2021
   Diversity & Inclusion

   Insight & Strategy | Frida Mom: Fourth Trimester

   Contagious I/O

   How a women-led team created an ad that embraced truth and reflected the realities of breastfeeding and motherhood to launch a new…

   Read more about "Insight & Strategy | Frida Mom: Fourth Trimester"
6. 
   Case studies

   8 April 2021
   Diversity & Inclusion

   Case study | Dove: Show Us. It's On Us

   Contagious I/O

   FMCG giant spurs brands to be more inclusive by funding diverse casting costs

   This article was originally published…

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7. 
   Press releasesGuides & templatesCase studies

   30 March 2021
   Diversity & Inclusion

   WFA launches guide to diversity and representation through the creative funnel

   WFA

   Comprehensive framework details potential issues at every stage of the creative process

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8. 
   Opinions

   15 March 2021
   Diversity & Inclusion

   Delivering diversity is a must-pass test

   Stephan Loerke

   The pandemic has highlighted the need to push the diversity and inclusion agenda harder and faster. Stephan Loerke, WFA CEO,…

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9. 
   Benchmarks & surveysReports & whitepapers

   10 March 2021
   Diversity & Inclusion

   54% of people don't feel culturally represented in online ads, Facebook study finds

   WFA

   The study includes research in partnership with the Geena Davis Institute on Gender in Media, a survey of 1,200 people, a review of…

   Read more about "54% of people don't feel culturally represented in online ads, Facebook study finds"
10. 
    Case studies

    2 March 2021
    Diversity & Inclusion

    Case study | Brahma: What you see today

    Contagious I/O

    Beer brand edits sexist 2009 advert to highlight its mistakes and underline its commitment to change

    This article was…

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11. 
    Case studies

    1 March 2021
    Diversity & Inclusion

    Insight & Strategy | Mattel: Creatable World

    Contagious I/O, Contagious

    Why a toy maker decided to remodel conventions with a genderless doll range

    This article was originally published in…

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12. 
    17 December 2020

    Case study | Dove: Women like us

    Contagious I/O
    Personal care brand partners with stock image supplier to challenge public perception of women

    This article was originally…

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