Posts about Event reports

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  1.    PAG Meeting Overview (November 2021)
    Digital policyMarketing lawData collection & privacy

    PAG Meeting Overview (November 2021)

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 23 November 2021.

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  2.    China Media Forum Meeting Overview (Dec 2021)
    Agency evaluation & performanceAgency management

    China Media Forum Meeting Overview (Dec 2021)

    Overview of the Media Forum held on 2 Dec, 2021.

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  3.    DSA/DMA Task Force Meeting Overview (November 2021)
    Digital policyMarketing law

    DSA/DMA Task Force Meeting Overview (November 2021)

    The WFA DSA Task Force met on 18 November 2021 to discuss the Digital Services Act and Digital Markets Act, as well as to discuss…

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  4.    RAC Programme Meeting Overview (November 2021)
    Food marketingMarketing to childrenMarketing law

    RAC Programme Meeting Overview (November 2021)

    Meeting overview, presentations and briefings from WFA’s Responsible Advertising and Children (RAC) programme meeting on 15…

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  5.    Galvanising marketing as a force for positive change: lessons learned from Planet Pledge

    Galvanising marketing as a force for positive change: lessons learned from Planet Pledge

    WFA President and CMCO at Mastercard, Raja Rajamannar, and Ana Maria Henao, Global Vice President of Marketing at PepsiCo, discuss…

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  6.    CMO Forum meeting overview (November 2021)
    Marketing operationsOrganisation & structure

    CMO Forum meeting overview (November 2021)

    Overview of the CMO Forum held remotely on November 16, 2021.

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  7.    Marketing as a force for positive change: lessons from Planet Pledge

    Marketing as a force for positive change: lessons from Planet Pledge

    WFA President and CMCO at Mastercard, Raja Rajamannar and Ana Maria Henao, Global Vice President of Marketing at PepsiCo, discuss…

    Read more about "Marketing as a force for positive change: lessons from Planet Pledge"
  8.    Media Forum Meeting Overview (27th October 2021)
    Audience measurementMarketing effectiveness

    Media Forum Meeting Overview (27th October 2021)

    Meeting overview and presentations from WFA’s Media Forum on 27 October 2021.

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  9.    Sourcing Forum meeting overview (October 2021)
    Agency review & pitchingMarketing procurement

    Sourcing Forum meeting overview (October 2021)

    Overview of the Sourcing Forum held remotely on October 21, 2021.

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  10.    Insight Forum Overview (October 2021)
    InfluencersInfluencersConsumer insight

    Insight Forum Overview (October 2021)

    Meeting overview from WFA’s Insight Forum meeting on 13 October 2021, which took place remotely.

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  11.    In-House Forum Overview (October 2021)
    Integrated marketingMarketing capabilities

    In-House Forum Overview (October 2021)

    Meeting overview and presentations from WFA’s In-House Forum meeting on 12 October 2021, which took place…

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  12.    DSA/DMA Task Force Meeting Overview (October 2021)
    Digital policyMarketing law

    DSA/DMA Task Force Meeting Overview (October 2021)

    The WFA DSA Task Force met on 6 October 2021 to discuss the Digital Services Act and Digital Markets Act, as well as to develop a…

    Read more about "DSA/DMA Task Force Meeting Overview (October 2021)"