WFA Media Forum brings together global media leads to share insight and drive actions on their priority issues.
Join the ForumThe global media market has never been so complex. Planning, strategy and channel selection; routes-to-market; internal and external capability; media measurement, verification and evaluation; media auditing and consulting are all changing rapidly.
WFA Media Forum connects professionals from increasingly diverse roles to exchange, learn from each other and find practical solutions to their most pressing challenges. In addition to global media leads, it’s not uncommon to find programmatic and data specialists within this network, as well as those from the procurement side of the business. The connecting tissue is a common interest in paid media – offline and online. Value is delivered through critical research and reports, physical and remote forums and online tools and benchmarking services.
Join us for the first edition of Forum Connect in Mumbai, where we will be uniting WFA’s marketing communities around a common goal.
Join us for the first edition of Forum Connect in Mumbai, where we will be uniting WFA’s marketing communities around a common goal.
The Media Forum is chaired by Mathias Chaillou, Chief Media Officer, L'Oréal.
If we are to believe all the articles currently being written on the subject of Artificial Intelligence, it’s highly probable that it will cause the end of humanity.
WFA Outlook 2023 reveals the highs and lows of media prices across key markets around the world.
Please note that GARM was discontinued on August 8. See more here.
The WFA’s GARM is creating a new workstream designed to focus attention on Sustainability. The goal: to repeat the success of its Brand Safety and Suitability work and to create a cross-industry collaboration that designs voluntary frameworks that will reduce our industry’s impact on the planet.
The ‘Media Contract Guidance for Advertisers: Focus on China' empowers advertisers in China to navigate unique transparency challenges.
May 31 online event will focus on brand experience and media innovation, accessible to anyone in the industry at no cost
Overview of the Media x Sourcing Forum held remotely on 29th March 2023.
